Betty Crocker broke recipes by shrinking boxes
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Betty Crocker broke recipes by shrinking boxes
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Re: Betty Crocker broke recipes by shrinking boxes
#2Shiver mi' timbers Terence; it's been a hard day and only Kraft Dinner can calm my nerves.
Re: Betty Crocker broke recipes by shrinking boxes
#3I feel like a giant buying groceries anymore. Oh great 10 ounce box of cereal; that will be 2 bowls if I am lucky. So dumb, just show the real price and keep the portion the same.
Re: Betty Crocker broke recipes by shrinking boxes
#4> “It’s just so upsetting,” says Judith, whose cookie recipe was passed down by her mother. These “perfect little cookies” once made the rounds at bake sales, Christmas cookie exchanges, and birthdays.
> a box of Betty Crocker chocolate cake mix, two eggs, and 1/3 cup neutral oil
I realize it's not the point of the story, but this is like that Friends episode[0] where Phoebe finds out her grandmother's secret cookie recipe was just Nestle Tollhouse.
Re: Betty Crocker broke recipes by shrinking boxes
#5This definitely seems like a case where continuing to increase the price makes more sense than shrinking the box.
Maybe we’ll see a reversal if sales actually go down?
Re: Betty Crocker broke recipes by shrinking boxes
#6What a Betty Crocker of Enshitification.
Re: Betty Crocker broke recipes by shrinking boxes
#7Speaking of cookie recipes, have you tried the Neiman Marcus Chocolate Chip Cookie recipe?
Bejabbers it's fine. Pecan flour. Walnuts. 2 kinds of chocolate...
Costs $50 to do a batch tho.
Re: Betty Crocker broke recipes by shrinking boxes
#8I feel like a giant buying groceries anymore. Oh great 10 ounce box of cereal; that will be 2 bowls if I am lucky. So dumb, just show the real price and keep the portion the same.
The thing is that there is a greater incentive to shrink than to inflate prices. Or at least, to do a combination of the two.
Price-conscious consumers will probably choose the shrunk item over another brand that increased their price, even though the price per unit might be the same.
Re: Betty Crocker broke recipes by shrinking boxes
#9> “It’s just so upsetting,” says Judith, whose cookie recipe was passed down by her mother. These “perfect little cookies” once made the rounds at bake sales, Christmas cookie exchanges, and birthdays. > a box of Betty Crocker chocolate cake mix, two eggs, and 1/3 cup neutral oil I realize it's not the point of the story, but this is like that Friends episode[0] where Phoebe finds out her grandmother's secret cookie…
I can't find the article about it just this second but that's actually really common.
Greenbean casserole was invented by a Campbell's copywriter.
Re: Betty Crocker broke recipes by shrinking boxes
#10This definitely seems like a case where continuing to increase the price makes more sense than shrinking the box. Maybe we’ll see a reversal if sales actually go down?
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