Go already has a JSON parser and serializer. It kind of resembles the JS api where you push some objects into JSON.stringify and it serializes them. Or you push some string and get an object (or string etc) from JSON.parse.
The types themselves have a way to customize their own JSON conversion code. You could have a struct serialize itself to a string, an array, do weird gymnastics, whatever. The JSON module calls these custom implementations when available.
The current way of doing it is shit though. If you want to customize serialization, you need to return a json string basically. Then the serializer has to check if you actually managed to return something sane. You also have no idea if there were some JSON options. Maybe there is an indentation setting or whatever. No, you return a byte array.
Deserialization is also shit because a) again, no options. b) the parser has to send you a byte array to parse. Hey, I have this JSON string, parse it. If that JSON string is 100MB long, too bad, it has to be read completely and allocated again for you to work on because you can only accept a byte array to parse.
New API fixes these. They provide a Decoder or Encoder to you. These carry any options from top. And they also can stream data. So you can serialize your 10GB array value by value while the underlying writer writes it into disk for example. Instead of allocating all on memory first, as the older API forces you to.
There are other improvements too but the post mainly focuses on these so thats what I got from it (I havent tried the new api btw, this is all from the post so maybe I’m wrong on some points)