What are the prices of competitors in the US? Here in New-Brunswick Canada, prices are: 80Mbps down & 30Mbps up: $69.95 /mo. for first 3 months then $100.95 /mo. 50Mbps down & 30Mbps up: $29.95 /mo. for first 3 months then $83.95 /mo. 20Mbps down & 15Mbps up: $29.95 /mo. for first 3 months then $68.95 /mo. Seems to be not that far from Google's prices.
Not far from their prices - miles from their product. You're comparing 110Mbps for $100/month against 1000Mbps* for $70/month and saying they're near equal. That doesn't make sense to me. *I'm judging from a speed test posted on the blog post that the line is asymmetric and down and upstream add up to 1Gbps.
For the record, I'm currently paying $30/month (normal price $62/month) for 25/2 DSL in Vancouver, BC. If you live in a wired-up building, you can get 25/10 for $38/month, 50/10 for $62, 100/10 for $83, and 300/15 for $113 from a boutique ISP.