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Apple lacks strategic vision

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Re: Apple lacks strategic vision

#11

Post by emchammer »

matusp wrote: post #7

Doing AI just because everybody else is doing AI is not exactly a strategic vision. Going into AI without a clear plan is exactly what they should NOT be doing.

I simply don’t need a lot of AI. I would be very happy with a futuristic UNIX workstation with lots of development on the kind of things that used to get everyone excited about computers.

Re: Apple lacks strategic vision

#12

Post by svaha1728 »

I don’t see a compelling reason for Apple to jump into the AI game. The MacBook Pro M4 is a dream to work with, and it works great with Claude Code. Creating quality products is a niche market, but that strategy still has merit.

Re: Apple lacks strategic vision

#14

Post by Jerry2 »

I'm convinced that Tim Cook's biggest mistake was not creating an EV. Just look at how Chinese manufacturers like Xiaomi and BYD have moved into the EV space and have created amazing experiences for their customers. CarPlay paired with American cars is simply few generations behind from what the Chinese companies have done. Yet Apple was early enough and had an EV team but Cook killed it. Even if the 1st gen was crap and didn't live up to the Apple's standards, they should have kept iterating. Now they have nothing new and are just iterating current product lines. Which is fine but it doesn't create new growth. You need new markets to do that.

Re: Apple lacks strategic vision

#15

Post by eirikbakke »

tracerbulletx wrote: post #10

There are a few hiccups, but everyone'e acting like Apple Silicon wasn't one of the most wildly successful overnight improvements in laptops in the last 50 years and that airpods aren't so popular that even Android phone users buy them.

And the Apple Silicon chips even include specialized cores that allow LLMs to run locally on both iPhones and MacBooks. (See the "Foundation Models Framework".)

Re: Apple lacks strategic vision

#17

Post by acedTrex »

svaha1728 wrote: post #12

I don’t see a compelling reason for Apple to jump into the AI game. The MacBook Pro M4 is a dream to work with, and it works great with Claude Code. Creating quality products is a niche market, but that strategy still has merit.

I think its moreso their siri strategy is lacking. The personal assistant on IPhone game is what everyone is talking about.

Re: Apple lacks strategic vision

#19

Post by bowsamic »

tracerbulletx wrote: post #10

There are a few hiccups, but everyone'e acting like Apple Silicon wasn't one of the most wildly successful overnight improvements in laptops in the last 50 years and that airpods aren't so popular that even Android phone users buy them.

Yeah everyone complains about how Apple don’t “innovate” but currently they are just focussing on making the best consumer hardware of all time. Don’t get me wrong I dislike them for other reasons but those reasons are mainly things Jobs pushed for decades ago. An Apple fan should love the current Apple

Re: Apple lacks strategic vision

#20

Post by devmor »

I think Apple’s strategic vision bas been pretty great.

What they’re lacking is quality control. They need a hard-ass that will scream at them when they try to release stuff like liquid glass.

It’s been too long since Jobs death and they’ve gotten comfortable pushing out poor quality features.

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