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Nordic Semiconductor Acquires Memfault

nordicsemi.com

31–40 of 52 posts

Re: Nordic Semiconductor Acquires Memfault

#31
This is great news. We are implementing memfault, probably in September/October period, but were struggling with the pricing model for long-term growth.

I'm assuming Nordic gives the company the support and reach their mission and discover a more workable business model.

Re: Nordic Semiconductor Acquires Memfault

#32

Nordic makes some good products. When I was doing hardware design for a product that uses a battery my options for power profiling were either not to do it or spend some eye watering amount of money. Then I discovered Nordic makes the PPKII, a cost effective, highly accurate profiler with quite good software. I detect good things in store for the company just based on the quality of stuff they have been putting out.

[deleted]

Re: Nordic Semiconductor Acquires Memfault

#33

Earlier quoted context omitted.

I spent so much time trying to get the SDK working for NRF52 that I genuinely just gave up and redesigned our whole product to use an ESP32 instead of the NRF plus other uC. I think that is genuinely the reason espressif is eating everyone's lunch. All the old players in the IC business have such inexcusably bad SDKs that the acceptably designed and documented ESP-IDF framework just makes the most sense to use. Why w…

I've found old SDK actually not that bad. Documentation is not great, but sources are available and it's just mostly C code with some hairy macros, but it's manageable. After few weeks I became quite proficient. I don't like their suggested approach "copy&paste example you like and tinker it", I never do that, so I had to untangle their Makefiles, I had to research their defines (app_config.h, what's a monstrosity),…

> I don't like their suggested approach "copy&paste example you like and tinker it", I never do that, so I had to untangle their Makefiles, I had to research their defines (app_config.h, what's a monstrosity), I had to write my own linker scripts, but in the end I have my application under control and it's all standard gcc toolchain, no fancy stuff.

Sounds very similar to ST.

Re: Nordic Semiconductor Acquires Memfault

#34

Earlier quoted context omitted.

Do they have nice open-source SDKs for these nice products?

I'm working with NRF5 SDK. Most of its source is available (no idea if it's free software or not, but sources are there). The most glaring exception is softdevice - that's BLE implementation, it's huge binary blob, taking control over most CPU. Their newer SDK based on Zephyr RTOS, I didn't work with it, but I think it's mostly open source as well.

You can use NimBLE on quite a few of these chips.

Re: Nordic Semiconductor Acquires Memfault

#36

This is great news. We are implementing memfault, probably in September/October period, but were struggling with the pricing model for long-term growth. I'm assuming Nordic gives the company the support and reach their mission and discover a more workable business model.

Hi Pete -- email me (francois at) and I'll get you early enrolled into the special deals we have coming for Nordic customers.

Re: Nordic Semiconductor Acquires Memfault

#37

"allows customers to focus on innovation – free from the burden" Sounds great, but does it actually mean lock-in, in reality?

Every vendor you bring in comes with switching cost, and this is no different. But we do our best to make it easy for folks to migrate off of our platform should they decide.

Re: Nordic Semiconductor Acquires Memfault

#38

Nordic makes some good products. When I was doing hardware design for a product that uses a battery my options for power profiling were either not to do it or spend some eye watering amount of money. Then I discovered Nordic makes the PPKII, a cost effective, highly accurate profiler with quite good software. I detect good things in store for the company just based on the quality of stuff they have been putting out.

Love that most of the comments here are love for PPKII

Strong agree with all those comments - it’s a great little tool at a great price!

Re: Nordic Semiconductor Acquires Memfault

#39
> Throughout the product lifecycle, continuous software upgrades strengthen the security, performance, power consumption, and functionality of products in the field.

This doesn't feel right to me. Back in the day when I started in embedded systems you would have to get it right before you shipped it. That had it's own problems of course, but at least you knew where you stood and if something worked well it would continue to work well until the hardware died.

Also I think the right word grammatically is continual not continuous. I suspect they changed it because continual software upgrades sounds terrifying.

Re: Nordic Semiconductor Acquires Memfault

#40

> Throughout the product lifecycle, continuous software upgrades strengthen the security, performance, power consumption, and functionality of products in the field. This doesn't feel right to me. Back in the day when I started in embedded systems you would have to get it right before you shipped it. That had it's own problems of course, but at least you knew where you stood and if something worked well it would cont…

In hindsight I think the correct word would be "regular software upgrades".
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