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The Tim Cook memo: line by line

jacquesmattheij.com

131–140 of 309 posts

Re: The Tim Cook memo: line by line

#131
post #109

Earlier quoted context omitted.

Name one pre-iPhone smartphone that you'd be willing to pit against the iPhone. Oh, and Apple's vendor lock-in is still a damn sight better than the telco lock-in it replaced (in the US).

I guess you misread my comment. I was criticizing the comparison of feature phones with the iPhone not comparing iPhones with smartphones. It's a big difference. If the iPhone would have been the first smartphone you could probably call it revolutionary. But you can't. Evolution ok, Better as the competition at the time of release ok. I'll grant you that already. Still a big difference. The first iPhone didn't even s…

Yep. I was using a Palm Treo smartphone four years before the iPhone came out. A solid phone, the Internet in my pocket, email on the go, and plenty of apps. The Palm app market went back to 1997, when the PalmPilot first came out. So as far as features and utility went, the iPhone looked kinda weak to me at launch.

I think the iPhone's main novelty in the market was that Apple invested heavily in consumer-friendly design and aesthetic appeal, and then they marketed the shit out it. They single-handedly dragged the smart-phone market across the chasm, just like they did with the MP3 player market. Brilliant and gorgeous work. But not in areas that I think are deserving of patent protection except when the R&D drives some deeper technical innovation.

Re: The Tim Cook memo: line by line

#133
post #71

Earlier quoted context omitted.

Pinch to zoom was unheard of on any device (mobile or not) at the time of iPhone's launch. Not surprising considering no one had multi-touch screens either.

Multi touch and Pinch to zoom was demonstrated by Jefferson Han¹ on a TED conference before the release of the iPhone. ¹: https://en.wikipedia.org/wiki/Jefferson_Han

Although the Han ted talk is from 2006, before the iPhone but after the patent (2005).

The oldest multitouch device I know is the MERL Diamond Touch table (2001) which clearly predates everything Apple did. I am unsure whether or not somebody had implemented Pinch&Zoom on it before 2005.

In 2007 I worked on a Multitouch Table project as a student (http://digitable.imag.fr/). We built our own FTIR table and implemented a basic interface. We used Pinch&Zoom; I implemented it myself and I can assure you I had never seen an iPhone before. It is so obvious that when you include it in an interface you do not have to explain it to the users, they will try it naturally. If anybody using a multitouch interface tries that within 10 minutes, how can it be patented?

I wonder when Microsoft started to use it internally, too. They already had a working prototype for Surface in 2007: http://www.youtube.com/watch?v=XEiFhD-DIlA

Re: The Tim Cook memo: line by line

#134
post #84
post #69

Earlier quoted context omitted.

In the case of one-click, it's first important to note that in addition to prior art, a patent must also pass the obviousness test. One-click does not. You may not be a developer, I don't know, but I know any developer here could implement one-click in a day. Patents are not intended to be a lottery rewarding insight. Patents protect development effort . One-click fails that test. But in terms of prior art, Jeff Bezo…

But again - "i know any developer her could implement one-click in a day" and indeed a huge number of inventions could be implemented in a day. But you are again applying retrospecitivity (at least in my mind) - you need to remove that. Just because something is simple - doesnt mean it is not innovative. You contend that simply because something is simple that therefore it fails the test of obviousness - but that is…

Granting a monopoly on insights does not benefit society. Granting a monopoly on non-obvious inventions in return for the knowledge to replicate it does benefit society. Pharmaceuticals take years and millions of dollars to develop. Pinch-to-zoom took a moment of insight and a day of development work to prototype.

Apple's victory in this case is a negative for society.

Re: The Tim Cook memo: line by line

#135
post #90

This is absurd and frustrating. Apple is not responsible for the broken patent system. Apple is a public company. If Apple decided to hold itself to a set of standards more stringent than its competitors, it would be hampering itself and acting against the interests of its shareholders. Complain about, and work to fix, the system. Don't expect Apple to fix it by ceding the rights it currently has to its competitors.…

Just because you can, doesn't mean that you have to. Look at Google. That's a nice company, which keeps the patent trolling down.

Oh, so now that Google has bought Motorola, they've stopped Motorola suing Apple?

Re: The Tim Cook memo: line by line

#136
post #100
post #63

Earlier quoted context omitted.

Is your argument that because Apple is now successful, that their walled garden approach is now flawed? I don't follow the line of reasoning there.

It's cool to hate Apple because elite hackers don't like closed systems, despite the fact that their walled garden is actually better for 99.9% of consumers out there.

I wonder if folks said the same thing for AOL's walled garden approach to the internet once upon a time too.

Re: The Tim Cook memo: line by line

#137
post #84
post #69

Earlier quoted context omitted.

In the case of one-click, it's first important to note that in addition to prior art, a patent must also pass the obviousness test. One-click does not. You may not be a developer, I don't know, but I know any developer here could implement one-click in a day. Patents are not intended to be a lottery rewarding insight. Patents protect development effort . One-click fails that test. But in terms of prior art, Jeff Bezo…

But again - "i know any developer her could implement one-click in a day" and indeed a huge number of inventions could be implemented in a day. But you are again applying retrospecitivity (at least in my mind) - you need to remove that. Just because something is simple - doesnt mean it is not innovative. You contend that simply because something is simple that therefore it fails the test of obviousness - but that is…

I am utterly flabbergasted to discover that you are right with respect to a working model. [http://www.businessweek.com/articles/2012-08-09/startups-new...]

However, I think I don't "need to lose" my opinion that innovation consists of more than saying "put a grid of buttons on a larger screen than most phones" or even "click one link to get to an order screen". You're welcome to your view, although I question your ability to understand what innovation is. I don't issue arrogant ultimata that you "need" to lose your attitude. I just think you'll fail if you live your life that way.

Re: The Tim Cook memo: line by line

#138
post #109

Earlier quoted context omitted.

I guess you misread my comment. I was criticizing the comparison of feature phones with the iPhone not comparing iPhones with smartphones. It's a big difference. If the iPhone would have been the first smartphone you could probably call it revolutionary. But you can't. Evolution ok, Better as the competition at the time of release ok. I'll grant you that already. Still a big difference. The first iPhone didn't even s…

Yep. I was using a Palm Treo smartphone four years before the iPhone came out. A solid phone, the Internet in my pocket, email on the go, and plenty of apps. The Palm app market went back to 1997, when the PalmPilot first came out. So as far as features and utility went, the iPhone looked kinda weak to me at launch. I think the iPhone's main novelty in the market was that Apple invested heavily in consumer-friendly d…

exactly

Re: The Tim Cook memo: line by line

#139
Your argument is really off base. Like most, it seems that you're biased on this issue. There are clearly a couple of things most people have an issue with in this case and all are no reason to be mad at Apple.

1. Design - It has been stated over and over by people that Apple shouldn't be able to patent hardware and software design; which is why these same people believe they lost their trial against Microsoft in the 90s. I believe Apple lost that trial because they waited to late and by that time; which was years in, people had a hard time believing the novelty of a computer UI was something to copy but rather a standard to implement. This is why Apple since Jobs return in 97, has made it their mission to put design first and foremost. They have built the company since 97 on design because it's the one thing, that truly distinguishes a product upon appearance. This is why that went after Samsung early, as they didn't want to give people time to infuse the two.

No, Apple did not win the right to have a rectangle. Clearly Palm, Blackberry and a couple other smartphone makers from earlier in the 2000s have been doing this but Apple did win because Samsung blatantly copied the look and feel of their rectangle.

2. Innovation - If anything, this verdict will spur innovation in the smartphone space. I personally can't wait to start seeing different UIs and hardware models. After the iPhone in 2007, everything has pretty much looked the same. It has really become boring. I applauded Microsoft for what they did with Windows Phone/Mobile from a UI perspective. It shows the possibilities when you think outside the box and try to innovate and now their Windows OS is going in the same direction. We don't know the possibilities with hardware because no one has taken the risk to introduce some truly different or revolutionary, since 2007.

Look what FrogDesign has done with the UI of Android, that no other OEM has even attempted to do. http://www.frogdesign.com/work/sharp-aquos.html

3. Patents - The Patent System is clearly broken and needs change; which is why there is a bill on the Senate floor right now for that. I personally don't agree with software patents but I'm in huge favor of design and utility patents. Those are the patents that don't stifle innovation and force companies to be creative and innovative when building their products. Companies should definitely have to license patents that infringe on these two, as these are the areas where the most and hardest work is done because these are the areas that are most transparent to the consumer.

For all the talk and comments, I've seen and read from people, I've not heard of any more pressure to Congress on this issue. I've not heard one politician say "I'm pushing this issue because my constituents have been urging me to do something about it". We did something about SOPA and PIPA but have done nothing about patent reform. So, I fail to really hear anyone out on this stance if they're not actively trying to pursue a change. I've not seen one sign up or online petition on HN, Reddit or any of the other internet darling pushing this issue.

I think people need to stop taking such an interest in this, as Apple is only doing whats best for them, within the law that we all follow and are not trying to change. We all do whats best for us. An even though we're not companies, I think that's a greater reason for them to do so, as they adhere to shareholders; which are people. So if you have a problem, have it with the Shareholders Dilemma.

Re: The Tim Cook memo: line by line

#140

This is absurd and frustrating. Apple is not responsible for the broken patent system. Apple is a public company. If Apple decided to hold itself to a set of standards more stringent than its competitors, it would be hampering itself and acting against the interests of its shareholders. Complain about, and work to fix, the system. Don't expect Apple to fix it by ceding the rights it currently has to its competitors.…

Would you ever think about patenting a double touch interaction when you were the first to implement a double click action on a touchscreen? I think these things are so obvious I would even be ashamed to call them my innovation.

If you think it's obvious, Have you ever tried to double click the screen or pinch an image on your old Palm Pilot hoping the size would change?
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