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The WinRAR approach

basicappleguy.com

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Re: The WinRAR approach

#61

Earlier quoted context omitted.

There are some clues: https://x.com/WinRAR_RARLAB/status/1703723906945691890 Most of their revenue comes from corporate licenses.

I find it amusing that, of all things, WinRAR has a community manager and said community manager has fully embraced the meme culture - and there is even merchandise[0] for it. [0] https://in.tern.et/collections/winrar (linked by the official twitter)

Ha that messenger bag is great

Re: The WinRAR approach

#62
post #33

> If you're familiar with WinRAR, the Windows file compression tool, you'll know where this is going. WinRAR became infamous for offering a "30-day trial" that never actually expired. I remember Paint Shop Pro being even more famous for this. I certainly got to day five hundred and something of the 30 day trial. I seem to remember an interview with the creator where he was grateful even to users that didn't pay becau…

I used to love PSP back in the day. Is it still any good? I don’t much like Affinity Photo and unfortunately Adobe is completely insufferable. Another, more current, example is the audio workstation Reaper. After the generous 60-day trial it keeps showing a message about it on every startup that cannot be dismissed for 5 seconds or so, but otherwise remains fully functional. It’s great and one should totally buy it,…

I still use PSP 4.1 on win10/11 after 30 years... loads in for the remaining 1% of the time, the image editor in sharex does what I need at least for screenshots and rarely I need to use paint.net for something more nuanced...

Re: The WinRAR approach

#63
post #21

Don't forget that WinRAR comes from 90s eastern European/xUSSR cultural background, where nobody paid for IP, for something that could be copied. Nobody would use it otherwise. I'm pretty sure even the authors used "pirated" copies of OS/compilers to produce WinRAR.

> European/xUSSR cultural background, where nobody paid for IP, for something that could be copied Isn't that more of the global culture? I mean, ok, not in business environments, but for most people around the world? Only a small fraction of people can afford buying software to any significant extent.

On the consumer side it's definitely global, but on the productive side it's somewhat unique. Eastern Europe had an odd combination of having a lot of cracked programmers and scientific culture combined with really crappy economics, so you had a lot of illicit, hacky solutions at a surprisingly high and professional level. Take Sci-Hub for example. That you have a Soviet Kazakh girl who had been coding from ten years old start a platform like this because she was broke and it's still going is a very stereotypical EE story.

Places in the USSR or adjacent Soviet sphere, like Bulgaria, which had a very strong computer industry and technical culture but also were isolated from the West had this weird combination of high tech, communist or academic ethos and improvised solutions, that didn't really happen in a lot of other places. Probably accounts for the concentration of pretty sophisticated cybercrime in the region these days too.

Re: The WinRAR approach

#64
post #52
post #21

Don't forget that WinRAR comes from 90s eastern European/xUSSR cultural background, where nobody paid for IP, for something that could be copied. Nobody would use it otherwise. I'm pretty sure even the authors used "pirated" copies of OS/compilers to produce WinRAR.

And Western European too. Just ask about Italy, Spain, France in the 90's... Companies did for working environments, with big software from AutoCAD and such, but no one paid it for learning purposes.

> And Western European too. Just ask about Italy, Spain, France in the 90's...

And Sweden and... I'm starting to think this was worldwide, or at least "anywhere-outside-the-US". Many memories of me and friends hanging out on DC++, using cracked applications wherever we could, and most people around me did the same too.

Re: The WinRAR approach

#65

> WinRAR became infamous for offering a "30-day trial" that never actually expired. Instead of cutting off access or locking features, it simply asked users to consider purchasing it if they found it useful. It ran on goodwill No, it did not. It ran on annoyance. If you wanted to avoid having to dismiss the "30-day trial" dialog on startup, you needed to pay. And some people paid. I'm not saying that it was immoral,…

It's like, the most unobtrusive popup ever. Hit escape and it's gone.

Re: The WinRAR approach

#66
post #52
post #21

Don't forget that WinRAR comes from 90s eastern European/xUSSR cultural background, where nobody paid for IP, for something that could be copied. Nobody would use it otherwise. I'm pretty sure even the authors used "pirated" copies of OS/compilers to produce WinRAR.

And Western European too. Just ask about Italy, Spain, France in the 90's... Companies did for working environments, with big software from AutoCAD and such, but no one paid it for learning purposes.

In the East, even businesses and governments used to run on such copies. Microsoft conveniently closed eyes, otherwise nobody would use Windows, Office or any other software from them.

Re: The WinRAR approach

#67
post #38
post #21

Don't forget that WinRAR comes from 90s eastern European/xUSSR cultural background, where nobody paid for IP, for something that could be copied. Nobody would use it otherwise. I'm pretty sure even the authors used "pirated" copies of OS/compilers to produce WinRAR.

You mean like on HN, a site initially for startups, where every single time there is a post about some tool with payment, there are enough comments about free beer clones? Because why pay for the work of others, when only we matter. As someone from southern Europe, where there was hardly any original software being sold during 1980's and 1990's, one thing I gladly do today is to pay for the tools I use in production.…

It's different from HN, because back than e.g. a license of Visual Studio could easily cost as much as an annual income of a person in some/many countries.

Re: The WinRAR approach

#68

Does anyone have any estimates for how much money WinRAR has made over the years, and for whom? Is it just a one man shop, a big company with multiple developers, or what?

I worked for a large-ish software company that had paid for a WinRAR license once upon a time, and that AFAIK still uses WinRAR for certain mission-critical tasks to this day. We often joked that we were the only people who had ever actually paid for a legitimate copy of WinRAR - although sounds like we were far from alone!

Re: The WinRAR approach

#69

> If you're familiar with WinRAR, the Windows file compression tool, you'll know where this is going. WinRAR became infamous for offering a "30-day trial" that never actually expired. I remember Paint Shop Pro being even more famous for this. I certainly got to day five hundred and something of the 30 day trial. I seem to remember an interview with the creator where he was grateful even to users that didn't pay becau…

PSP eventually got sold to some for-profit company [sic]

Re: The WinRAR approach

#70
post #56
post #39

Earlier quoted context omitted.

> Same for MS-DOS, at least in the early years Same for Windows throughout its history, at least for home use. But unlike WinRAR, Windows didn't run on goodwill. MS understood the power of market share and network effects. The staying power of Windows in the enterprise comes from every new hire being familiar with Windows, its concepts, maybe even the tooling. The home user gets its dose for free because the enterpri…

Arguably the same is true for WinRAR. Nowadays is .zip or .7z, but .rar was very common for a long time, and wouldn't have been if WinRAR wasn't available for effectively free.

Rar is still common to this day for the same reason since the beginning: The scene standardized around rar in the 90s (after arj).

https://scenerules.org/

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