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Ask HN: Review my startup: Hackerfly.com

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Ask HN: Review my startup: Hackerfly.com

#1
Hi fellow Hackers,

Can I ask for feedback on a new product that I am working on: http://www.hackerfly.com

Hackerfly is a SaaS tool providing analysis and insights into the software programming industry.

The intention is to give marketers, analysts, developer evangelists, managers and decision makers a simple tool with statistics and quantitative information enabling them to understand software developers better and make more informed decisions regarding software and programming.

Currently, we're focusing on StackOveflow as a data source, but in the future we want to add many other relevant (developer-focused) data sources like GitHub, Twitter, etc.

- What do you think about the idea and the product?

- Is value proposition / offering clear?

- What do you think about the pricing model? Would you be willing to pay for this kind of service?

- Do you know of any startups doing the same or something similar?

- Do you like/dislike the look&feel of the marketing site?

Thanks in advance for all your help.

ps. You can already sign up and you will receive a personal invitation as soon as we launch private beta tests.

Re: Ask HN: Review my startup: Hackerfly.com

#3
Hi there,

Overall site looks professional, I have few questions for you to answer 1. Nowadays platforms are very unrealistic about their offering to developers for example recent twitter announcement? since you took lot of information from stackoverflow how do you cope in future? 2. Do you think really some one buy this? since if its a big corporation they will read all magic quadrant from gartner if its a medium or small size they will try to use the tech stack based on what resources they have and they try to reuse it so often ? 3. Do you think you can sell this to outsourcing shop ? big no ? Please take my question as constructive feedback not other way around.

Re: Ask HN: Review my startup: Hackerfly.com

#5
First of all congrats on launching.

I'll deliver some quick tips in term of UI/UX - hope they can help.

1. I'm not a huge fan of slides because you either have to get the user to click on the next to find out about the other slides or move them automatically after a certain interval which is what you're doing in your case. However it can be frustrating to move to the next slide while I'm reading (happened to me just now). My solution would be to either get rid of the slides and just concentrate your message in one slide or have a high interval between slides and have a bigger call to action to navigate to the next slide (you might even entice the user to click by giving him a short headline of what's next).

2. If you're doing slides - make sure to have your main CTA (call to action) button in all slides - if you convince me in slide #3 - you want me to click on a button and fill our my information - any hesitation on my end will result in a drop of conversion.

3. The message is not clear - I have no idea what you are doing (perhaps because I am not the target audience) but at least explain in simple word the different use cases. I am sure it would possibly help people quickly decide if this is something that could be useful to them.

4. The pricing - there are some elements which I really like - the fact that you can switch from a monthly to a yearly pricing plans is clever however If I would be you I'd show the old and new price in the yearly price (with the old price crossed - that way you re-enforce the savings indication).

Good luck!

Re: Ask HN: Review my startup: Hackerfly.com

#6
Congrats on launching - always difficult to finally get it out the door, so good job.

As adambenayoun said, using slides to present information can make it harder to get your message across (either people will miss some of the slides, or the slides will move halfway through being read - which is pretty frustrating).

I'm most likely not your target audience, but my advice would be to refine the messaging on the homepage. I couldn't figure out what it is your app actually does (could just be me skim-reading it, but keep in mind that's how a lot of people will approach your site). It talks about how important data is - but I can't tell what data I'd get back. It says "delivering quantitative information on developer trends and demographics" - what kind of information? What should I do with that?

I think one of the biggest things you need to answer on your homepage is "what problem does the app solve"? The main headline is "Stay on top of the latest programming trends" - but it doesn't tell me why I should. Think about who the app is designed for, and what they'd use it for - and that can probably help you adapt and refine your message in a way that's simpler and more targeted. Good luck!

Re: Ask HN: Review my startup: Hackerfly.com

#7
The marketing site looks great and I like the sound of the idea, however I was surprised to see this as a paid-for service.

This is not because it is data not worth paying for but rather because I usually start thinking about new tech at the start of a new project, and I only start a new project once every year or two. An ongoing fee for this type of aggregator seems hard to justify.

A possible alternative would be to open up the data for free and supply affiliate links to related books, tools etc.

Maybe it's just not aimed at a user like me.

All the best :)

Re: Ask HN: Review my startup: Hackerfly.com

#8

The marketing site looks great and I like the sound of the idea, however I was surprised to see this as a paid-for service. This is not because it is data not worth paying for but rather because I usually start thinking about new tech at the start of a new project, and I only start a new project once every year or two. An ongoing fee for this type of aggregator seems hard to justify. A possible alternative would be t…

Hi. Thanks for the feedback.

Opening up the tool for free is actually one of the options that I consider. Of course, only if there's a good reason to believe that this is the right way to go.

I know of some free alternatives, like http://www.ohloh.net/ but on the other hand there are also pricey reports on technology trends, such as: http://w3techs.com/ This shows that there are companies willing to pay a lot of money for technology insights.

BTW, is there any specific kind of data/insights you would be particularly interested in?

Re: Ask HN: Review my startup: Hackerfly.com

#9

The marketing site looks great and I like the sound of the idea, however I was surprised to see this as a paid-for service. This is not because it is data not worth paying for but rather because I usually start thinking about new tech at the start of a new project, and I only start a new project once every year or two. An ongoing fee for this type of aggregator seems hard to justify. A possible alternative would be t…

I'd have to agree here. It's a cool concept, but I just couldn't justify paying for it. It's possible that if there was a free limited version that I could play with, I'd get hooked and then be willing to pay the monthly rate. But then, I am a Senior Developer... maybe this is meant more for Project Managers. The project managers that I work with though, wouldn't be nearly technical enough to understand most of what comes through on Stack Overflow: "MVC what?" :)

Re: Ask HN: Review my startup: Hackerfly.com

#10

First of all congrats on launching. I'll deliver some quick tips in term of UI/UX - hope they can help. 1. I'm not a huge fan of slides because you either have to get the user to click on the next to find out about the other slides or move them automatically after a certain interval which is what you're doing in your case. However it can be frustrating to move to the next slide while I'm reading (happened to me just…

Adambenayoun, thanks for your UX/UI remarks. I agree with most of them.

Regarding the message and use cases - I'm trying to explain this in a section below the slides. "Technology research tool", "IT buzzword monitor", "Analysis and reports", etc. Isn't this visible/clear enough? What would you suggest to make it more eye-catching? Thanks again for all your feedback :)

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