No question that Ive is a legend, but I do think the fall of Humane (also ex-Apple) and the challenges at Meta, Apple, and Google in terms of VR/AR adoption (Meta Ray Ban, Apple Vision, Google Glasses and the new thing) are instructive here. The $6.5B almost feels like the largest ever aquihire.
But Meta is thriving with Meta Ray Bans, they have sold over 2M as of few months back. (Yes I know that number seems small compared to other devices, but for a new form factor, that seems like a great early success)
It's long past time for enhanced privacy regulation in the North American market because these products are going to be wildly invasive as people depend on them to mediate their experience with the world. I don't know what the right answer, and I am very much aware that building products like these that don't focus on monetizing user interaction and advertising would likely mean that they are priced out for lower income users, but I hope someone smarter than me can figure it out :S