Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#1

Post by joshlehman » Thu, Aug 16, 2012, 9:43 PM UTC

Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy
joshlehman.com

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#2

Post by tayl0r » Thu, Aug 16, 2012, 10:12 PM UTC

Nice argument. I hadn't thought of it like that before but I think it makes a lot of sense.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#3

Post by Nux » Thu, Aug 16, 2012, 10:14 PM UTC

tayl0r wrote: post #2

Nice argument. I hadn't thought of it like that before but I think it makes a lot of sense.

It was kind of obvious, really.

Oh, and I hate $tarbucks.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#4

Post by pksekine » Thu, Aug 16, 2012, 10:20 PM UTC

"Is There Hope for the Paid App? Sure there is. Just do what Starbucks does: Build an app experience that’s unique and doesn’t feel easily replicated."

I'm not sure Starbucks does this :-) Overall a pretty good acticle.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#5

Post by axxl » Thu, Aug 16, 2012, 10:22 PM UTC

pksekine wrote: post #4

"Is There Hope for the Paid App? Sure there is. Just do what Starbucks does: Build an app experience that’s unique and doesn’t feel easily replicated." I'm not sure Starbucks does this :-) Overall a pretty good acticle.

Haha yeah, but they make it a convenient experience by having one (or even two) on every corner.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#6

Post by jdechko » Thu, Aug 16, 2012, 10:23 PM UTC

There's another half of this argument though, and that is the people who complain that an app cost's $0.99, saying instead that it should be free. No one is standing outside of Starbucks protesting that the coffee should be free. Most times that I hear the app/cup of coffee analogy is in response to this complaining.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#7

Post by RileyJames » Thu, Aug 16, 2012, 10:24 PM UTC

$4 Starbucks coffee is a gamble imho

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#8

Post by kineticflow » Thu, Aug 16, 2012, 10:27 PM UTC

Fact: starting every paragraph with "Fact:" will make you sound condescending to readers.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#9

Post by jgroome » Thu, Aug 16, 2012, 10:29 PM UTC

Sorry for going off topic, but...

>In short, I know what I’m getting for $4 and I’m getting that same experience every time I hit the drive thru.

Drive-through Starbucks? America, you are way ahead.

Also, is $4 the norm for a cup of coffee? Is that standard filter coffee, latte, or one of their elaborate coffee-based concoctions? In the UK Starbucks will sell you a standard no-frills coffee for £1.50-ish.

Re: Stop Using The Cup of Coffee vs. $0.99 Cent App Analogy

#10

Post by notJim » Thu, Aug 16, 2012, 10:29 PM UTC

Note: if your first reaction to this is to say: “Starbucks sucks”, please substitute your favorite coffee shop. Magically, the article probably still works.