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But what if I want a faster horse?

rakhim.exotext.com

311–320 of 632 posts

Re: But what if I want a faster horse?

#311

Earlier quoted context omitted.

I assume it's about papering over the gaps in their content library. You can't provide a seamless UX for turning on the TV and watching The Office if you don't own the rights to The Office. They want to habituate you to scrolling through content Netflix actually owns and picking something, because it's apocalyptic for them if you ever treat the services as fungible content libraries that you hop between month-to-mont…

I think you're right! A short while ago, I noticed I only used Netflix to watch 2 classic comfort shows, and I started to doubt if it was worth a 2-classic-comfort-shows-as-a-service subscription. I tried looking through the catalog to see what else I was paying for and ended up cancelling my subscription. Netflix does an amazing job in giving the impression that they have an endless library of top quality content, b…

My wife and I realized we were only really using Netflix to watch Seinfeld. I got a complete set of DVDs for less money than a month of Netflix and canceled my subscription

Re: But what if I want a faster horse?

#312

There's a fundamental reality that shapes both Netflix and Spotify's trajectory: content licensing. 2012 Netflix had access to vastly more of everyone else's library, so it was closer to an indexed search of what was available that one could watch and then getting that video onto your screen. Over time, other companies understood that they were underpricing their content and Netflix was reaping the benefits. Once ext…

> Spotify faced a similar crossroads and decided to broaden beyond music once they started losing bidding wars for licensing. I wasn't aware that Spotify lacked much in the way of mainstream western music. Are they having licensing issues?

If they do then it's not noticeable by the average user.

Re: But what if I want a faster horse?

#313
post #16

For any given thing or category of thing , a tiny minority of the human population will be enthusiasts of that thing , but those enthusiasts will have an outsize effect in determining everyone else's taste for that thing . For example, very few people have any real interest in driving a car at 200 MPH, but Ferraris, Lamborghinis and Porsches are widely understood as desirable cars, because the people who are into car…

> Ferraris, Lamborghini

I think the big difference is that nobody is going to pay $10m for a web service or browser.

Re: But what if I want a faster horse?

#314
post #294

Earlier quoted context omitted.

But those two tiers are not really competing with each other, are they? I'd wager that most people are fixed in one group: either they will never watch anything with ads (e.g. me), or they just don't care about seeing ads. The former group will never switch to the ad-supported tier -- they'll just cancel if the price gets too high -- so the only calculation is price vs. retention among that group. Similarly, the latt…

I guess I'm weird because I pay for Netflix/HBO for no ads, but I'm on the ad supported tier for Peacock and Hulu. I guess it's just what I'm used to (I don't expect to see ads on Netflix, but I do expect to see them on Hulu)

Is there a price point where you'd switch between the two tiers for those services? I mean, I guess if they were literally the same cost.

Re: But what if I want a faster horse?

#315

There's a fundamental reality that shapes both Netflix and Spotify's trajectory: content licensing. 2012 Netflix had access to vastly more of everyone else's library, so it was closer to an indexed search of what was available that one could watch and then getting that video onto your screen. Over time, other companies understood that they were underpricing their content and Netflix was reaping the benefits. Once ext…

> Spotify faced a similar crossroads and decided to broaden beyond music once they started losing bidding wars for licensing. I wasn't aware that Spotify lacked much in the way of mainstream western music. Are they having licensing issues?

It’s less obvious than with Netflix because the songs don’t completely disappear. Spotify pays different rates for different songs depending on the label so there are certain songs they’d rather you not listen to and other content it’s much cheaper for them if you listen to so they push you to that content.

Re: But what if I want a faster horse?

#316
post #205

Earlier quoted context omitted.

Porsche is easy to replace only if you bought it as just another fast car. If you bought it for the design, the legacy, or what the brand means to you, it’s not so easy. Netflix has their content as their moat. Even if someone today builds a better version of what Netflix used to be, it wouldn't matter. They won’t have the rights and licenses to the shows and movies. That’s what keeps people from switching. Porsche h…

> Even if someone today builds a better version of what Netflix used to be, it wouldn't matter. They won’t have the rights and licenses to the shows and movies. That’s what keeps people from switching. What, apart from Stranger Things and Squid Game, has been enough of a cultural touchstone that it keeps people on Netflix? Those aren't things you keep coming back to again and again. Netflix doesn't own Friends, Seinf…

Nobody Wants This; Bridgerton; Wednesday; Man on the Inside; 3 Body Problem; Emily in Paris; the live-action Avatar: The Last Airbender; Love, Death, and Robots; How to Sell Drugs Online (Fast); Is It Cake?; Everybody’s Live with John Mulaney; and some others I’ve definitely had conversations about outside my own household.

Arcane was a pretty big deal and it was released on Netflix and TenCent.

They also have continued series that originated on other networks, including Unsolved Mysteries and Black Mirror.

I know several people who watched Cyberpunk: Edgerunners on Netflix and are excited about the upcoming CDPR and Netflix project set in the Cyberpunk universe.

I’ve had recommended to me and have recommended to others quite a few of their original movies. You might like 6 Undergound if you’re looking for an action movie.

Re: But what if I want a faster horse?

#317
post #12

Earlier quoted context omitted.

My hunch is these algos are also optimized for hiding the long tail of content that's more expensive to serve as it's not edge-cached. And it was the long tail that drew many of us to these services in the first place. At least that's my feeling using Youtube and Netflix these days.

I don't think it's about expense, it's more about hiding the fact that their catalogue is actually really small. They can't let you narrow your search at all because then they wouldn't have any content to give you. Think how many times you've searched for a specific film and it says "Content related to ".

Meanwhile, a lot of this content is on places like Tubi.

Re: But what if I want a faster horse?

#319

There's a fundamental reality that shapes both Netflix and Spotify's trajectory: content licensing. 2012 Netflix had access to vastly more of everyone else's library, so it was closer to an indexed search of what was available that one could watch and then getting that video onto your screen. Over time, other companies understood that they were underpricing their content and Netflix was reaping the benefits. Once ext…

So glad I collect physical media of all the good stuff.

Re: But what if I want a faster horse?

#320
post #207

Earlier quoted context omitted.

"Shoving content into the faces of an indiscriminating userbase" maximizes eyeball time which maximizes ad dollars. Netflix's financials are a bit more opaque but I think that's the key driver of the carcinisation story here, the thing for which "what the median user wants" is ultimately a proxy. Likewise, all social media converges on one model. Strava, which started out a weirder platform for serious athletes, is n…

> "Shoving content into the faces of an indiscriminating userbase" maximizes eyeball time which maximizes ad dollars I mean that's not really the case for paid services without ads like Netflix. They lose money the more you watch. Ideally you'd continue to pay for the subscription but never watch anything.

>Ideally you'd continue to pay for the subscription but never watch anything.

There's a good planet money episode about the economy of gyms. Many really want members, not users. But members who never used would (eventually) cancel. So some had massage chairs in reception or free pizza slice tuesdays to keep the people who rarely came to work out feeling like they were still using the gym, forgetting it was just for a slice of pizza...

If there's nothing on netflix people will cancel netflix. So you want them to watch a few exclusive shows a year so they feel like they got their money's worth, while not actually costing netflix much.

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