Earlier quoted context omitted.
Actually, I quite like the name Appthwack.
For those of you who are too young to have lived through the original dot-com boom, I can't recommend this 1999 article on company naming from Salon highly enough: http://www.salon.com/1999/11/30/naming/ Read the whole thing, it's hilarious. As soon as I saw the parade of names in the OP I was reminded of one of the names the naming consultants in the the Salon piece devised -- "Jamcracker": When Altman and Manning p…
Oh goodness