Earlier quoted context omitted.
Laughs in European Consumer Protection How's that "break regulation to innovate" working out for US?
Amazon also sold the Echo in Europe, so it’s going to be interesting to see how European Consumer Protection helps out in this case.
If users don't consent, Amazon can't collect. If users exercise their rights to be forgotten, Amazon has to delete. If Amazon breaks the thing because users have not consented, then Amazon will be on the hook for breaching the contract.
"It was working until yesterday, how come?" EU will ask.