> "It's not object oriented programming" is only a good case to make if you think object oriented programming is synonomous with good. I don't think that's true. It's sometimes good, often not good.
See, this is the sort of lazy ignorance that adds nothing of value to the discussion, and just reads as spiteful adhominems.
Domain models are fundamentally an object-oriented programming concept. You model the business domain with classes, meaning you specify in them the behavior that reflects your business domain. Your Order class has a collection of Product items, but you can update an order, cancel a order, repeat an order, etc. This behavior should be member functions. In Domain-Driven design, with its basis on OO, you implement these operations at the class level, because your classes model the business domain and implement business rules.
The argument being made against anemic domain models is that a domain model without behavior fails to meet the most basic requirements of a domain model. Your domain model is just DTOs that you pass around as if the were value types, and have no behavior at all. Does it make sense to have objects without behavior? No, not in OO and elsewhere as well. Why? Because a domain model without behavior means you are wasting all development effort building up a structure that does nothing and adds none of the benefits, and thus represents wasted effort. You are better off just doing something entirely different which is certainly not Domain-Driven design.
In fact, the whole problem with the blend of argument you are making is that you are trying to push a buzzword onto something that resembles none of it. It's like you want the benefit of playing buzzword bingo without even bothering to learn the absolute basics of it, or anything at all. You don't know what you're doing, and somehow you're calling it Domain-Driven design.
> Why would focusing on OO be a goal?
You are adopting a OO concept, which the most basic traits is that it models business domains with objects. Do you understand the absurdity of this sort of argument?