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More users are watching YouTube on TV than mobile

engadget.com

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Re: More users are watching YouTube on TV than mobile

#21

Post by diggan »

kernal wrote: post #13
ActionHank wrote: post #7

Earlier quoted context omitted.

I would wager that TV viewers are also more likely to be premium subscribers too. Just a hunch though.

If you’re paying for a music subscription service you’re better off subscribing to YouTube premium and getting YouTube Music for free.

If YouTube Music wasn't so shit, I'd agree with you. Right now I'm holding off on YouTube Premium only for the fact that they want me to pay for YouTube Music too (which I don't need nor want). If they had a cheaper plan without YouTube Music I'd jump on that immediately.

Re: More users are watching YouTube on TV than mobile

#22

Post by nemomarx »

diggan wrote: post #20
sharemywin wrote: post #17

Earlier quoted context omitted.

I turn it on at night and listen to 8-10 hours of sleep sounds.

What are "sleep sounds"? Like sounds of others sleeping? Do you experience silence anything during the day or any other time? I couldn't imagine having sounds while trying to sleep, it's my quiet time when I can fully focus on what's inside my head, and outside sounds tend to be distracting. But still interesting how we all are very different, no right or wrong :)

ocean waves, the soft noises of a train moving, etc.

I used to live very close to a subway station and the sound of it rattling became familiar and comforting eventually, so when I'm out in the countryside now it feels very quiet and I supplement with a white noise machine. It seems popular to use YouTube for a bespoke version of this - there's tons of 8 hour looping videos of rain storms, oceans, etc.

Re: More users are watching YouTube on TV than mobile

#23

Post by math-ias »

thih9 wrote: post #12

I wonder how similar is the TV user experience and the content that gets watched there - to the desktop/mobile user experience and content. Is anyone here using YouTube in both contexts? Personally I watch on my laptop or iPhone; I usually look at reviews or short tutorials, I often fast forward, stop mid clip, or switch to another window - which is also why I don't watch YouTube on a TV at all.

I use YouTube in 3 contexts, mobile, laptop and TV. Since the remote slows down my inputs the most I watch longer content (e.g 20 minute or longer videos) on TV. I do notice that YouTube plays longer ads, somewhere around a minute’s worth, on TV. They likely realized that consumers are used to putting up with long commercial breaks in this medium.

Re: More users are watching YouTube on TV than mobile

#24

Post by paxys »

noisy_boy wrote: post #4

- Youtube pre-installed on smart TVs everywhere - Bigger screens are more enjoyable - Much lesser strain on hands compared to holding a phone means longer periods of watching - More friction in switching apps on a TV compared to a phone and unless you are casting, much smaller selection of apps - Fewer distractions like notifications on a phone - Sofas are comfy; also, autoplay can keep going even if you fall asleep…

Another key one - more TV-length, high production value content on YouTube. The platform doesn't have 3 minute home recordings anymore. Videos by top creators nowadays rival budgets of major TV shows and movies.

Re: More users are watching YouTube on TV than mobile

#25

Post by xander158 »

taeric wrote: post #8

This feels more significant than I'd expect it to? We are dominated by reporting about how our phones are growing to define our interactions with media. To have a trend that is bucking that is surprising.

People still watch video on mobile, they just don’t use YouTube for it and probably use TikTok or Instagram for it.

Re: More users are watching YouTube on TV than mobile

#26

Post by typs »

spicyusername wrote: post #16

I mean it's not too surprising, YouTube tends to have long form content. It is much more comfortable to watch long-form content from your couch and from your kitchen table holding your phone.

Mm you’d be surprised at how many college students are sitting in front of a big TV vegging on youtube shorts

Re: More users are watching YouTube on TV than mobile

#29

Post by conwayblue »

jeffbee wrote: post #15

I regularly watch on the TV. The only drawback is the TV isn't capable of varying playback speed and some of my subscriptions are better at 1.5x. But if I just have it on while doing the dishes or folding the clothes then it's good enough.

The SmartTube app can vary playback speed. Might be an option if you have an Android TV or Chromecast.

Re: More users are watching YouTube on TV than mobile

#30

Post by typs »

notyourwork wrote: post #19
taeric wrote: post #8

This feels more significant than I'd expect it to? We are dominated by reporting about how our phones are growing to define our interactions with media. To have a trend that is bucking that is surprising.

People still have televisions and now most come with embedded android and YouTube. I don’t find this surprising that people are leaving cable and using internet streaming for their “tv consumption”.

And people can watch short form content on their TV, so that counts in this too
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