Yet we also see that hyperscale cloud emissions targets have been reversed due to AI investment, Datacenter growth is hitting grid capacity limits in many regions, and peaker plant and other non-renewable resources on the grid are being deployed more to handle this specific growth from AI. I think the author, by qualifying on "chatgpt" maybe can make the claims they are making but I don't believe the larger argument…
Voluntary conservation was only working by accident and guilt tripping never works. The grid needs to become clean so that we can have new industries.
And shoving LLMs into every nook and cranny of every application, so just tech giants who run the data centers can make more money and some middle managers get automatic summaries of their unnecessary video calls and emails is, I would argue, not important.
But once again, the fundamental issue is late-stage capitalism.