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So you can review a product thats available on Amazon without actually having purchased it? Surely thats a flaw?
Not to mention you get some pretty funny fake reviews on products like the three wolf moon shirt.
Here is what I get in my "Customers who viewed this also viewed" list: 120293-0001REVK: $10mil (various electronic components?) Zenith Men's Extreme Tourbillion watch: 90k 6-in-1 keychain multitool: $9.95 Dating for Dummies: $14.95 Giant inflatable human hamster ball: $1,699.99 Tactical Bleeding Zombie Target: $94.59 I assume you guys are responsible for these?
Subtext, for those of you who don't know how analyst firms work: Vendors subscribe to these things, or buy reports for their field, in order to get access to analysts. Access to analysts ensures that they themselves will appear in these reports.
It probably obvious to all, but I'll just state for the record that proper research reports are expensive to put together (and often impossible for buyers to do, because industry players won't talk to each other in the same way as they will talk to analysts) and typically sell in very small volumes (from just a handful of copies through to a couple of hundred if things go well -- of course there are outliers that become huge successes too, but they are few and far between)
Subtext, for those of you who don't know how analyst firms work: Vendors subscribe to these things, or buy reports for their field, in order to get access to analysts. Access to analysts ensures that they themselves will appear in these reports.
What is an analyst? Just any kind of analyst, in the traditional sense of the word? How do you get access to people when you subscribe to a publication? Why would they want to be in those reports? I'm confused!
In this case, IDC is a tech market research firm that has a stable of tech analyst that research and evaluate the a market and distill their work into a fancy book report. There are others like Gartner and Forrester that do something similar. Tech companies, media companies and investment banks buy these reports to keep track of the latest trends.
Earlier quoted context omitted.
What is an analyst? Just any kind of analyst, in the traditional sense of the word? How do you get access to people when you subscribe to a publication? Why would they want to be in those reports? I'm confused!
Analysts are the people who write about subsets of the technology market for market research firms. They travel to vendors and to large companies who buy from vendors and attempt to assess the whole market; then they write these reports, which are ostensibly intended to help enterprise purchasers pick the right products (and thus easily justify 5-figure price tags).
Subtext, for those of you who don't know how analyst firms work: Vendors subscribe to these things, or buy reports for their field, in order to get access to analysts. Access to analysts ensures that they themselves will appear in these reports.
Subtext, for those of you who don't know how analyst firms work: Vendors subscribe to these things, or buy reports for their field, in order to get access to analysts. Access to analysts ensures that they themselves will appear in these reports.