Wow. Lots of impressions here. MySpace is so small now! And shrinking! Let us never forget that history. Tumblr and pinterest are adding a lot fewer users than I thought. Gosh just look at the page. Google+ looks very clean and beautiful compared to Facebook these days. I'm reminded of when everybody used to say "Facebook looks very clean and beautiful compared to MySpace these days". Google has a big leg up here as…
Don't forget that increased G+ use also should mean reduced eyeballs to the competition. If google gets its revenue from non-social, making social a monitization wasteland is a plus for them.