When capitalism has pilfered everything from the pockets of working people so people are constantly stressed over healthcare and groceries, and there's little left to further the pockets of plutocrats, the only marketing that makes sense is to appeal to other companies in order to raid their coffers by tricking their Directors to buy a nonsensical product.
Is that what they mean by "agentic era"? Cause that's what it sounds like to me. Also smells alot like press release driven development where the point is to put a feather in the cap of whatever poor Google engineer is chasing their next promotion.