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UK bans daytime TV ads for cereals, muffins and burgers

france24.com

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Re: UK bans daytime TV ads for cereals, muffins and burgers

#21

Post by Karellen »

tomp wrote: post #12

Wow, what's wrong with burgers? I mean, certainly you can get bad meat, and maybe it's easier to conceal in a burger than in a steak, but ... how about literally all other processed meat that is invariably processed more than burgers? Salami, sausages, hot dogs, ... I personally love burger, and consider it one of the finest foods. Fortunately, there's a very easy way to know the quality of a burger - if they ask you…

> Also on the banned list are products such as chickpea or lentil-based crisps, seaweed-based snacks and Bombay mix as well as energy drinks, hamburgers and chicken nuggets.

The foods mentioned in the article are not an exhaustive list of all the foods for which the government has banned advertising. It's possible they've also banned ads for salami, sausages and hot dogs, but the article didn't mention it.

Probably because, compared to burgers, there aren't that many ads for salami, sausages and hot-dogs during daytime TV, so it's not seen as much of a problem, or as worth mentioning.

But because you mention it - how many daytime ads do you see for high quality burgers, like Honest Burger, as compared to ads for McDonalds and Burger King?

Re: UK bans daytime TV ads for cereals, muffins and burgers

#22

Post by stego-tech »

optimalsolver wrote: post #10
jsheard wrote: post #5

Can we do gambling ads next? We banned tobacco ads and then seemingly forgot the lesson that it's actually bad to let advertisers shove addictive and self-destructive products in the publics face, including to former addicts at risk of relapse.

>Can we do gambling ads next? As long as we ban ads for stock trading platforms (i.e. gambling for the professional classes) at the same time.

I think a fair and reasonable advertisement policy is to ban all advertisements during "children's programming hours", or 0800 to 1600 when school is not in session. During "Prime Time" hours of 0500-0800 and 1600-2300, adverts should be limited to luxury goods (e.g., fashion), government PSAs, and non-addictive goods or services (NO drugs, NO tobacco, NO gambling, and NO stock trading, to name but a few). Between 2300 and 0400, allow "free reign" on subscription channels but still bar "vice" or addiction ads.

We've got a century of data showing laissez-faire approaches to advertising results in maximum harm to a society, and ample recent data from the internet age showing how dark patterns in psychology are exploited by advertisers to drive outcomes.

We have to do better, and the UK's step is at least an attempt to stem the harm. I can't fault entities from at least trying to do better.

Re: UK bans daytime TV ads for cereals, muffins and burgers

#23

Post by manojlds »

jsheard wrote: post #5

Can we do gambling ads next? We banned tobacco ads and then seemingly forgot the lesson that it's actually bad to let advertisers shove addictive and self-destructive products in the publics face, including to former addicts at risk of relapse.

It's interesting that one of the tax free investment/savings choices in the UK is basically a lottery.

Re: UK bans daytime TV ads for cereals, muffins and burgers

#24

Post by thom »

manojlds wrote: post #23
jsheard wrote: post #5

Can we do gambling ads next? We banned tobacco ads and then seemingly forgot the lesson that it's actually bad to let advertisers shove addictive and self-destructive products in the publics face, including to former addicts at risk of relapse.

It's interesting that one of the tax free investment/savings choices in the UK is basically a lottery.

You’re not risking any capital though, if you mean Premium Bonds.

Re: UK bans daytime TV ads for cereals, muffins and burgers

#25

Post by [deleted] »

optimalsolver wrote: post #10
jsheard wrote: post #5

Can we do gambling ads next? We banned tobacco ads and then seemingly forgot the lesson that it's actually bad to let advertisers shove addictive and self-destructive products in the publics face, including to former addicts at risk of relapse.

>Can we do gambling ads next? As long as we ban ads for stock trading platforms (i.e. gambling for the professional classes) at the same time.

[deleted]

Re: UK bans daytime TV ads for cereals, muffins and burgers

#26

Post by jay_kyburz »

dmart wrote: post #20
deskr wrote: post #11

Earlier quoted context omitted.

It's very strange they say porridge oats are banned, then go on saying "natural porridge oats" are not. In my mind porridge oats are natural and you don't have to say that. If you have something else you need to say so.

I’m assuming they mean stuff like Quaker oatmeal packets which are half sugar.

My kids love natural porridge, however there is a constant battle about how much honey they are allowed to drown them in. :)

Re: UK bans daytime TV ads for cereals, muffins and burgers

#27

Post by gwerbret »

dageshi wrote: post #9

Good thing they made this move once daytime tv was basically irrelevant to anyone under 40 or it might've had some impact.

Direct quote from the article which I'm sure you read: "This government is taking action now to end the targeting of junk food ads at kids, across both TV and online."

Re: UK bans daytime TV ads for cereals, muffins and burgers

#28

Post by KaiserPro »

Pet_Ant wrote: post #8

Well I didn't understand how -besides the cereals maybe- are unhealthy > Breakfast cereals including ready-to-eat cereals, granola, muesli, porridge oats and other oat-based cereals. until I re-read and saw this: > But the new restrictions will not apply to healthier options such as natural porridge oats and unsweetened yoghurt. So I think it's not clear in the first sentence but "ready-to-eat" is meant to apply to a…

Its the cereal industry being bastards again.

Breakfast cereals contain a colossal amount of sugar, and are a great way to keep your diabetes on its toes. They haven't been healthy for years, moreover the toys they put in them have been shit as well.

Re: UK bans daytime TV ads for cereals, muffins and burgers

#29

Post by chgs »

stego-tech wrote: post #22
optimalsolver wrote: post #10

Earlier quoted context omitted.

>Can we do gambling ads next? As long as we ban ads for stock trading platforms (i.e. gambling for the professional classes) at the same time.

I think a fair and reasonable advertisement policy is to ban all advertisements during "children's programming hours", or 0800 to 1600 when school is not in session. During "Prime Time" hours of 0500-0800 and 1600-2300, adverts should be limited to luxury goods (e.g., fashion), government PSAs, and non-addictive goods or services (NO drugs, NO tobacco, NO gambling, and NO stock trading, to name but a few). Between 23…

Daytime tv is all about brainwashing wealthy retired people.

Still not as bad as those weird country which advertise prescription medicine

Re: UK bans daytime TV ads for cereals, muffins and burgers

#30

Post by chgs »

xxs wrote: post #15
Winblows11 wrote: post #6

What about adverts on YouTube and TikTok and other online platforms? I doubt kids/teenagers watch much TV at all these days.

"This government is taking action now to end the targeting of junk food ads at kids, across both TV and online .", it's a quote from the article, it's very likely they'd ban ads targeted at children.

I expect a lot of pushback from the new u.s administration about any online regulations.
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