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The correct amount of ads is zero

manuelmoreale.com

11–20 of 611 posts

Re: The correct amount of ads is zero

#11
Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service.

People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for them) that are full of ads. International flights have ads on their entertainment. Flights by some airlines I've been on have ads just after the safety instructions. I've been on flights where they have ads for shopping while on the plane.

Re: The correct amount of ads is zero

#12
post #11

Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service. People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for the…

Hard agree (with you, that is).

It's just another case of people confusing "What I personally want" with "What actually leads to a sustainable business/ecosystem".

I honestly think people get confused about this because we are so accustomed to getting what we want.

Re: The correct amount of ads is zero

#13
post #11

Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service. People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for the…

> People still subscribe to cable TV even though it's full of ads.

Back in the day (yes, I'm that old) the selling point of cable was "TV without any ads". It was marketed as expensive and upscale TV, though. And people don't really want to pay for content, so this business model didn't work out in the end.

Re: The correct amount of ads is zero

#14

> The correct amount of ads for a publication that’s directly supported is zero. I basically agree with this sentiment, but one place where it can be a tricky balance (not saying that's the case here!) is "native advertising". For example, a new game is being released, the publisher collaborates with TheBrink, a hypothetical popular game news site, and for this they get a huge takeover banner advert for the week, inc…

Also fashion magazines would be boring without all the stylish fashion ads.

Re: The correct amount of ads is zero

#15
post #11

Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service. People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for the…

Commercials on cable are fully skippable, since the first DVR in 1999. It's streaming that takes that freedom away.

Re: The correct amount of ads is zero

#16

> The correct amount of ads for a publication that’s directly supported is zero. I basically agree with this sentiment, but one place where it can be a tricky balance (not saying that's the case here!) is "native advertising". For example, a new game is being released, the publisher collaborates with TheBrink, a hypothetical popular game news site, and for this they get a huge takeover banner advert for the week, inc…

I think this is where fine grained terminology is required. The articles/interview you describe could be described as 'paid content'.

What the article is discussing is most likely banner ads for what will usually be non related products.

One is designed to keep you on the site (paid content) while the other is attempting to go else where.

The effect of paid content can not be discounted. It's important to recognize that a paid review or a game or movie can result in a different outcome, even subtly.

I remember in the golden days of game review sites it was clear when writers were fudging the reviews because the user experience would be starkly different. The 'we were told to ignore the bugs' excuses always followed because the gig was paid.

Re: The correct amount of ads is zero

#17
post #2

Blame consumers for this. If a company sells a service for $10/mo ad-free and $9/mo completely loaded with ads, most people will pick the latter plan. Why won't they offer it then?

Citation? That is absolutely not true for me, and strikes me as obviously false, but I'm willing to be wrong.

https://www.statista.com/statistics/1309326/video-streaming-...

Re: The correct amount of ads is zero

#18
post #11

Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service. People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for the…

Hard agree (with you, that is). It's just another case of people confusing "What I personally want" with "What actually leads to a sustainable business/ecosystem". I honestly think people get confused about this because we are so accustomed to getting what we want.

The customer is always right.

Re: The correct amount of ads is zero

#19
post #11

Disagree. Would I like zero ads? Yes, do I think a company should be required to offer a zero ad service for money? No. If you don't like that they have ads even if you pay then don't use the service. People still subscribe to newspaper even though they are full of ads. They paid money, they got an ad full paper. People still subscribe to cable TV even though it's full of ads. People still buy magazines (paid for the…

> People still subscribe to cable TV even though it's full of ads. Back in the day (yes, I'm that old) the selling point of cable was "TV without any ads". It was marketed as expensive and upscale TV, though. And people don't really want to pay for content, so this business model didn't work out in the end.

You must be really old because the selling point was always more channels/better quality picture. No ads was reserved for the premium channels (HBO and Showtime) which were an added fee. There were a small number of basic cable channels which were ad-free (AMC and TCM, if I recall correctly were originally both ad-free), but most basic cable channels had ads (and some were just re-feeds of independent broadcast “super stations” like WTBS and WOR.
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