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Ben Affleck's surprisingly comprehensive take on LLMs for video

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Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#131
post #102

Earlier quoted context omitted.

While AI will ( and does) reduce the burden of writers, it’s going to -kill- celebrity acting in most cases. In doing so, it will turn directing on its ear in a way that many talented directors will not be able to adapt to. Directors will become proxy actors by having to micromanage AI acting skills. Or Perhaps they will be augmented with a team of “character operators” that do the proxy-acting. Either way, there wil…

Why would it require a director if a generative process can use the information it has on audience (even individual) preferences to produce the story and format that will best hook consumers?

Because it will perform similarly to the way that writing LLMs do…. They obey and produce singularly predictable and droll stories that have trouble keeping the attention of a five year old. It’s the definition of stale tropes and predictable scenes at its worst.

It has no idea of the mind of the viewer or the reader. It’s literally generating the most probable next few words to tack on to the story.

LLMs are great for a lot of stuff, but they are by design not at all creative in any admirable sense of the term. They cannot produce a narrative that is simultaneously unique or genuinely surprising without it also being nonsensical.

Hallucinations are not a bug, they are a result of proper operation , just undesirable. The same thing that makes nonsensical“hallucinations “ if the “temperature” is set too high is what prevents llms from having any unique ideas if the temperature is set low enough to not hallucinate wildly.

LLMs are text prediction engines. Extremely useful and revolutionary in many ways, but not in creative work. Everything they do is by definition derivative and likely.

What graphics models do in images is no different, it’s not all that creative, and works much better when you -tell it- to be derivative. It’s just that the nature of graphic representation is mainly predictable and derivable… so it doesn’t bore us when it produces derivative, predictable work.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#132

Earlier quoted context omitted.

Artists are very rarely concerned with their audience. Good Art, capital A, is the unique expression of a singular consciousness - you can't produce that by catering to an audience. That's just a product (see Warhol).

Yes, art is a product, particularly in the context of this conversation about AI. Very little is the unique expression of a singular consciousness. Art being "good" is subjective and the audience is the source of that valuation.

Art is only a product if you have a repugnantly rapacious worldview.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#133

Earlier quoted context omitted.

Except every company you listed is a technology company. It's technologists doing technology. Katzenberg proves the point. Amazon, Netflix, Quibi (a disaster run by a non-technologist), AirBnB, Google, Facebook. These are websites and apps. I don't think Griffin is particularly illustrative of anything except it's nice to ask your grammy for $100K when you're a teenager. Feel free to listen to a NotebookLM podcast of…

Amazon is a retailer. AWS is compute(/etc) for rent. AirBnB is homes for short term rent. Quibi is/was short movies on mobile. Google and facebook are advertising. Netflix is movies/tv shows. There is no such thing as a pure technology company - the technology has to be used to do something people want. The people closest to the thing which is about to be dominated by machines are often clueless about what is going o…

First, do all the techbro failures where they thought they were smarter than the industry.

Second, show the company where the technologists made the same thing the old school was making, and better. Amazon retail disrupted but didn't destroy physical retail, and certainly didn't replace it, and certainly isn't better at it. Same with AirBnB => hotels, Google/FB => advertising (disrupted with a new type of product... a tech product... but have no presence in literally every other form of the industry).

The closest thing you can get to dominance is Netflix making movies and television, and there's no evidence that they make better movies and television than the old school. Technologies can use money to leverage their position against slow-moving industry players, but in this specific discussion, we've seen nothing to suggest that eventually AI could make a better film than human beings.

If you were actually in the industry you'd know that the top decisionmakers at Netflix have decreasing respect from the creative community, increasing reputation for being a cheap and difficult company to work with, and are generally regarded as a mill that creates a lot of mediocre to slightly-above-average content that gets swept aside every 3-6 months for the next wave of grist. Profitable certainly but nowhere close to being a leader in quality, for as much money as they've thrown at trying to win that Best Picture trophy (and spoiler: Emilia Perez isn't gonna do it this year either).

If you don't know anything about Hollywood, maybe you should stay out of a discussion about Hollywood.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#134

Earlier quoted context omitted.

fun fact but that is a real stretch to say she was the most famous TV actress in the world when she probably wasn't even the most famous on Family Ties

In 1986-87, when Family Ties was at its peak, it had a rating of 32.7, which means almost a third of all US households watched the show every week. That probably amounted to 60m+ people tuning in, which is close to Super Bowl numbers ... every week. The TV audience was concentrated then in a way it isn't now. Yellowstone gets less than 12 million viewers per episode today. Maybe you think Meredith Baxter was better k…

I'll wager you at any point during Family Ties' run that more people knew who Baxter was, considering she had been a celebrity for 10 years going into that show. Also that's not how share works. A 32.7 share in 1986 is more like 29-30 million viewers.

If you're just going by ratings/buzz Lisa Bonet and Phylicia Rashad are contenders, but this is a weird definition of "famous" that is just "who's popular right now ignoring history and context". Like, Betty White exists.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#135

Earlier quoted context omitted.

Amazon is a retailer. AWS is compute(/etc) for rent. AirBnB is homes for short term rent. Quibi is/was short movies on mobile. Google and facebook are advertising. Netflix is movies/tv shows. There is no such thing as a pure technology company - the technology has to be used to do something people want. The people closest to the thing which is about to be dominated by machines are often clueless about what is going o…

First, do all the techbro failures where they thought they were smarter than the industry. Second, show the company where the technologists made the same thing the old school was making, and better. Amazon retail disrupted but didn't destroy physical retail, and certainly didn't replace it, and certainly isn't better at it. Same with AirBnB => hotels, Google/FB => advertising (disrupted with a new type of product...…

Nope, you do the opposite. The list is long on both sides, displaying how difficult it is to know if industry knowledge is an asset or liability.

Of course they don't do the exact same thing. Only someone in industry would think to do the exact same thing. The value proposition is the same in each case, that's what matters.

The people who don't know Hollywood are the ones taking over the entertainment business. Customers of the entertainment business don't care about the "creative community" or "hollywood".

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#136

Earlier quoted context omitted.

Additionally, there are lots of examples where cheaper production has produced an inferior product yet the difference in price causes the inferior product to usurp in superior product. Building materials exhibit this effect frequently: plaster vs. drywall, asphalt vs. slate, balloon framing vs structural masonry, etc. In media, TikTok exemplifies this effect. People watch fewer movies (expensive, high quality) and wa…

Saying movies are inherently a superior product to TikTok shorts is incredibly untrue. I would rather watch 90 minutes of the dumbest TikTok crap imaginable than sit through Madame Web again.

The quality floor of all mediums will always be 0.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#137
post #17

Vfx subreddit reaction to this https://www.reddit.com/r/vfx/comments/1grgyps/affleck_on_ai_...

>Vfx subreddit reaction to this

An amazing amount of angry finger pointing and very little actual reflection on the points raised. Burn the messenger! He's a witch!

More video content is going to get made, at lower cost. The skills required will change. The economics will change.

The VFX industry has struggled financially for many years. AI will not improve the financial prospects of the VFX industry.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#138
post #47

Earlier quoted context omitted.

> He is wrong. Movies will be automated and when they will be, all these actors will be first one to go. Man, whom should I trust? A guy who's been living and breathing movies since the 1990s, or a 19-minute-old, green-colored account on hackernews? Man, I just don't know.

Why trust either? What would a guy who has been living and breathing movies since the 1990s know about AI? Zero, and it shows. Did you trust newspaper guys in the 1990s too?

> Did you trust newspaper guys in the 1990s too?

Vs. some ding-dong yelling on the street corner? Yup!

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#139
post #138

Earlier quoted context omitted.

Why trust either? What would a guy who has been living and breathing movies since the 1990s know about AI? Zero, and it shows. Did you trust newspaper guys in the 1990s too?

> Did you trust newspaper guys in the 1990s too? Vs. some ding-dong yelling on the street corner? Yup!

That was a mistake. At least the guy yelling on the corner was obviously nonsense and you could realize you shouldn't trust him.

The newspaper guy had a sophisticated, industry insider sounding explanation for why newspapers would always be around. Detroit guys had logical sounding reasons why Tesla wouldn't work. Aerospace and defense guys had logical sounding reasons spacex wouldn't work. Everyone in retail had reasons amazon wouldn't work.

People who have been doing something for a long time haven't had a great record of predicting the future in the very field they operate in.

Re: Ben Affleck's surprisingly comprehensive take on LLMs for video

#140
post #26

Earlier quoted context omitted.

Strong claims. Have we seen any other form of communication and/or artistic expression become totally automated? Even 2d art hasn’t been automated by image generation models. It’s just another tool in the bag.

We haven't even automated live music performances, which are actually bigger business than they were before the existence of recorded music

Counterpoint: ABBA at The Sphere
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