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Ask HN: Any good essays/books/advice about software sales?

news.ycombinator.com

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Re: Ask HN: Any good essays/books/advice about software sales?

#11

Post by tptacek »

Are you trying to sell a product or build a services business? Very different things! I have some books I like on software sales, but not for services businesses; most of the successful services businesses I'm familiar with didn't include a salesperson in their founding team.

Re: Ask HN: Any good essays/books/advice about software sales?

#12

Post by leetrout »

Previous thread "I'm an engineer that needs to sell my services. Any good books on sales?"

https://news.ycombinator.com/item?id=39316653

From that posting this comment seems useful:

The Secrets of Consulting: A Guide to Giving and Getting Advice Successfully by Gerald Weinberg

https://www.amazon.com/Secrets-Consulting-Giving-Getting-Suc...

Re: Ask HN: Any good essays/books/advice about software sales?

#15

Post by morgante »

davisr wrote: post #8

Have you used much software yourself? If you know the difference between good and bad software (ahem, Electron-based apps are inherently bad software), then you have everything within you to write good software. The principles of selling software successfully are thus: * Charge a low price. A low price gets many customers, and a high price gets fewer, but the money earned equals about the same. Better to have more cu…

This has to be a parody.

Re: Ask HN: Any good essays/books/advice about software sales?

#16

Post by davisr »

morgante wrote: post #15
davisr wrote: post #8

Have you used much software yourself? If you know the difference between good and bad software (ahem, Electron-based apps are inherently bad software), then you have everything within you to write good software. The principles of selling software successfully are thus: * Charge a low price. A low price gets many customers, and a high price gets fewer, but the money earned equals about the same. Better to have more cu…

This has to be a parody.

I literally sell software according to these principles, and several customers per week email just to tell me (and I quote) that it is "a breath of fresh air."

Why would you think this is parody?

Re: Ask HN: Any good essays/books/advice about software sales?

#19

Post by quintes »

nikasakana wrote: post #5
quintes wrote: post #2

Do you know what you’re gonna build, or is the agency just building to client spec? Who’s the client? How will you find them? Where are they? How will you communicate with them? How will you get them to use your agency? That’s the trick Edit: spelling

These are very important, but at the same time easy to overlook, questions to have answers for. Thanks for reminding! Making sure i got every one of them down.

Glad to hear that. Good luck!
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