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Ask HN: What is the best way to promote your startup?

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Re: Ask HN: What is the best way to promote your startup?

#51
post #11
post #7

Earlier quoted context omitted.

I tried to reach several bloggers, most of them don't respond. I'm having a hard time finding the good blogg(ers) that would write about my app. Maybe I suck at marketing...

This post will raise your hit rate substantially: http://blogs.balsamiq.com/product/2008/08/05/startup-marketi...

Heh, I emailed you directly some time ago :) We both agreed that blogs are my best bet. But maybe I have to face that my MVP idea sucks :\

Re: Ask HN: What is the best way to promote your startup?

#52

Let me share my experience, I've read this blog post: http://blogs.balsamiq.com/product/2008/08/05/startup-marketi... and will strongly recommend it. After reading it, I went to the google, spotted a couple of competitors, entered their urls respectively in Bing Link explorer for webmasters to discover who wrote about them, I then went to create a list and retrieve some bloggers names and emails in a spreadsheet , wr…

Is the www.yourdomain/yourblog/ still important ? I've seen it mentioned a lot in the past, with a minority opinion saying it doesn't matter.

Also, let's say I have a webapp on www.yourdomain.com but I want to host my blog elsewhere, let's say tumblr. I can't find a way to host it on www.yourdomain/yourblog/ with this setup, unfortunately.

Re: Ask HN: What is the best way to promote your startup?

#53
post #52

Let me share my experience, I've read this blog post: http://blogs.balsamiq.com/product/2008/08/05/startup-marketi... and will strongly recommend it. After reading it, I went to the google, spotted a couple of competitors, entered their urls respectively in Bing Link explorer for webmasters to discover who wrote about them, I then went to create a list and retrieve some bloggers names and emails in a spreadsheet , wr…

Is the www.yourdomain/yourblog/ still important ? I've seen it mentioned a lot in the past, with a minority opinion saying it doesn't matter. Also, let's say I have a webapp on www.yourdomain.com but I want to host my blog elsewhere, let's say tumblr. I can't find a way to host it on www.yourdomain/yourblog/ with this setup, unfortunately.

I'd say that having two blogs (one about your business and the other about your industry) is a better choice. Segment your content into different blogs and you can create more traffic. Its akin to having two roads that lead to your business instead of one.

Re: Ask HN: What is the best way to promote your startup?

#54
post #52

Let me share my experience, I've read this blog post: http://blogs.balsamiq.com/product/2008/08/05/startup-marketi... and will strongly recommend it. After reading it, I went to the google, spotted a couple of competitors, entered their urls respectively in Bing Link explorer for webmasters to discover who wrote about them, I then went to create a list and retrieve some bloggers names and emails in a spreadsheet , wr…

Is the www.yourdomain/yourblog/ still important ? I've seen it mentioned a lot in the past, with a minority opinion saying it doesn't matter. Also, let's say I have a webapp on www.yourdomain.com but I want to host my blog elsewhere, let's say tumblr. I can't find a way to host it on www.yourdomain/yourblog/ with this setup, unfortunately.

Yes, www.yourdomain/yourblog/ is still very important, it's better for your SEO than www.yourblog.yourwebsite.com , but www.yourblog.yourwebsite.com is better than having no blog at all. Well, as for Tumblr, posterous...and similars, you can try a reverse proxy hack but I'd suggest to just set a folder on your server and drop wordpress on it.

Re: Ask HN: What is the best way to promote your startup?

#55
post #27

1. Hire a writer from elance to write a human-interest story about your startup. You can get this done for $100-$300. 2. Armed with #1, hit up your local news media. This kind of coverage is easiest to get and builds the social proof that you can use to build on your media coverage with the bigger outlets like nytimes, TC, etc. 3. Reach out to the main bloggers in your space and start building relationships. You are…

Something worth noting: if you have good content, the placement is super easy, so if you find a good writer, get more than 1 story from them. Maybe a press release, an interview-with-the-founders kind of thing, and a top-howevermany things list comparing you to some others in the space. Once you have an arsenal of content, find sites like forbes, techmeme, and the like that publish non-staff writers (they usually hav…

Why not put your company in your profile too?
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