Good news is it prevents anyone else from doing it, too.
Ford patents in-car system that eavesdrops so it can play you ads
11–20 of 160 posts
Re: Ford patents in-car system that eavesdrops so it can play you ads
#12I guess one good thing about this patent is it may prevent other automakers from implementing such systems.
Patents can be licensed, and automakers are already effectively at a patent stalemate, so any enforcement is unlikely.
Just like Microsoft's various patents on Linux haven't stopped companies from making Android phones, just resulted in some of them paying Microsoft money for patent licensing.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#13The dystopian future of mobility will be free-to-ride, self-driving cars operating as taxis where we have to pay to exit and are incentivized to pay to opt-out of ads.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#14When I'm filling my gas tank and the screen on the pump is blaring ads at me I want to smash it. Car companies, please don't also make us want to smash our dash-boards.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#15How can you design a car with safety in mind and then propose this? Driver's attention is not available for anything but the road in principle. At anytime. Ford is Boeinging or what?
Re: Ford patents in-car system that eavesdrops so it can play you ads
#16The title is false and the article is click bait fake outrage spam. This is a published application for a patent. It has not been granted. The success rate for patent applications is surprisingly low. This will likely never be granted, or granted after many limitations* have been added by Ford. Last, just because Ford is trying to patent something does not mean they will ever actually implement that IRL. * "Limitatio…
What does the patent being granted have to do with anything? At all? Whether Ford is granted or not granted the patent is irrelevant in this conversation, the fact it attempted to patent it is the issue. What the patent office does has no relevance here at all. None. Nada. And every company that even thinks like this should be publicly lambasted, raked over the coals, and shunned!
I'd be more sympathetic to this response if the article didn't begin with:
> Yeah, you read the headline right. Ford has patented a system...
The fact is that it is not protected by a patent. That said, the fact that they are _trying_ to and investing in their attempts is indeed worth attention, as it indicates they think it's a good idea. Just without the sloppy reporting.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#17I'm not sure how unexpected audio/video will go with driving regulations. I've got a 2009 car that makes me click "agree" before i can change the radio station.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#18I'm thinking of patenting a system where many consumers make a conscious decision not to buy their next car from Ford.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#19When I'm filling my gas tank and the screen on the pump is blaring ads at me I want to smash it. Car companies, please don't also make us want to smash our dash-boards.
Those gas station ads are so offensive to the senses. I want so desperately for them to stop.
I used to live near Cupertino, and the Valero station on De Anza and Prospect always played the local classical radio station. Driving a car is pretty tiring, and to take a break and have loud ads projected at you only adds to the stress. To instead step out of your car to modestly amplified classical music is really much better. I always made a point to stop at that specific station for gas. We really need to be more mindful of the world we create for one another.
Re: Ford patents in-car system that eavesdrops so it can play you ads
#20The title is false and the article is click bait fake outrage spam. This is a published application for a patent. It has not been granted. The success rate for patent applications is surprisingly low. This will likely never be granted, or granted after many limitations* have been added by Ford. Last, just because Ford is trying to patent something does not mean they will ever actually implement that IRL. * "Limitatio…
What does the patent being granted have to do with anything? At all? Whether Ford is granted or not granted the patent is irrelevant in this conversation, the fact it attempted to patent it is the issue. What the patent office does has no relevance here at all. None. Nada. And every company that even thinks like this should be publicly lambasted, raked over the coals, and shunned!
The point is that the title is false. Ford hasn't patented this.