161–170 of 195 posts
Food in commercials is treated like an actor. It is styled, staged, and post-produced to show it at its best. Food stylists are just as talented as traditional cosmetic artists, but few people seem to know they exist. It was good to see McDonald's revealing a little of their work here.
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> Also their burgers are pretty gross. Some people must think they taste "good enough", given their popularity. Convenience and price obviously play big roles here, but they are also likely choosing McDonalds over other options on at least some basis of taste. > But make no mistake that McDonalds is a business that is, if not as harmful as Philip Morris, gradable on the same scale. For the most part it's a company wh…
In Australia (and Canada for that matter), McDonald's food is far better than it is the the US.
UPDATE: And I didn't like it in the US either.
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To add insult to injury, there's a McDonald's within a few blocks of Bongo Burger (at Center St.) that's enormous and always packed. I'm not sure if we see this behavior because Americans are addicted to empty calories, or just don't want to venture outside their (dis)comfort zone to try something new, or what. It's sad.
If I walk into a McDonald's, I know that $5 will get me a cheeseburger, some fries, and a drink. I know what it'll taste like, and I know the food will be ready in about 2 minutes. I'm sure Bongo Burger is amazing, and now that I've heard of it I'll have to try it next time I'm in Berkeley. But for all I know, a Bongo Burger might cost $10 and have a half-hour wait before they get my order cooked; that's not always w…
I also experienced some great burgers in New York, ones with truffles and Kobe meat. They were already pretty expensive, but also tasted amazing.
My own amusing anecdote: I grew up in rural Jamaica, where there was no fast food, but I came to the capital city (Kingston) twice per month, where we would always eat at KFC. So I'd never had a burger before (KFC dominates every fast food chain in Jamaica). When I was maybe 12 or 13, we had a class trip to Kingston, and after the outing, we went to a McDonalds. So I'm standing in the line, and looking at the ad susp…
You had me until "YOLO."
I once saw a TV segment showing some starlet being photographed for a print clothing ad campaign. The stylist used metal clips (the sort one can buy at an office supply store for holding 50 sheets of paper together) to tighten the garment around her torso. From the front, the dress looked like it fit her perfectly. However, the back exposed a bunch of black metal clips holding back fabric. How does such an ad compare…
Not sure about in the US, but in the UK you often see store mannequins "dressed" the same way.
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You know, I don't believe most of the urban legends about McDonalds, and there are things they do that I can even respect (for instance, their contribution to french fry science [really], or their [very, very, very, very] gradual adoption of humane farming guidelines.) But make no mistake that McDonalds is a business that is, if not as harmful as Philip Morris, gradable on the same scale. For the most part it's a com…
> Also their burgers are pretty gross. Some people must think they taste "good enough", given their popularity. Convenience and price obviously play big roles here, but they are also likely choosing McDonalds over other options on at least some basis of taste. > But make no mistake that McDonalds is a business that is, if not as harmful as Philip Morris, gradable on the same scale. For the most part it's a company wh…
Can't comment about US ones.
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In Australia (and Canada for that matter), McDonald's food is far better than it is the the US.
I can't eat at McDonald's in Canada, but I really like to go there when I'm in Eastern Europe. It tastes so much better there. UPDATE: And I didn't like it in the US either.
This was surprising to me. You can make a much better burger than McDonalds in 10 minutes with standard equipment. Just take some minced meat, form it into a flat cylinder, rub some olive oil salt and pepper, cook it in a frying pan, after you turned it around add (real) cheese on top and cook the other side, slice a bread in two and roast it a little in the same pan, and stack up the burger with some lettuce, tomato and some mustard and/or ketchup. Why can't a company whose primary purpose is to make burgers not make a burger half as good? It's not like the ingredients here are more expensive. Or do people really prefer McD's burgers?
Don't get me started on restaurants that use canned peppers and mushrooms that make the whole pizza wet and acidic. Also: http://popsop.com/wp-content/uploads/kraft_cheese_snack_befo... WTF? "Natural cheese made with 2% milk no added growth hormones"
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In Australia (and Canada for that matter), McDonald's food is far better than it is the the US.
I think it's better in most of the world than the US. It's almost considered classy in Thailand, and to me, it seems to taste better, too.
I once saw a TV segment showing some starlet being photographed for a print clothing ad campaign. The stylist used metal clips (the sort one can buy at an office supply store for holding 50 sheets of paper together) to tighten the garment around her torso. From the front, the dress looked like it fit her perfectly. However, the back exposed a bunch of black metal clips holding back fabric. How does such an ad compare…
Someone with the exact same measurements generally has the benefit of being able to try the different sizes on, photographers often don't unless working with a company rep on hand, or they've sent multiple sizes which often only happens at the higher end.
