Earlier quoted context omitted.
Hence why a house number and postcode constitutes a complete address in the UK, we’ve sort of already got What Three Words with “a number and 5-7 characters” - not quite as catchy though
We needed an ambulance off road in the middle of Richmond Park where a postcode would also not help. We didn't have WTW either, which they asked for and would have helped immensely.
The problem is that w3w is privately owned and has multiple issues with it, as well documented elsewhere.
They could invest in a solution that allows for an OS grid reference to be discovered by sending you a link (a bit like they do with w3w), or some other open (already paid for) reference. That still has limitations if you don't have a smart phone with GPS on it, but I'd argue it's better than what they have right now.
Of course none of this solves for the fact the most useful location dataset in the country is the PAF, and we can't use that without spending a small fortune on licensing it.