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SponsorBlock – skip sponsor segments on YouTube

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Re: SponsorBlock – skip sponsor segments on YouTube

#361

Post by nerdjon »

johnnyanmac wrote: post #208
nerdjon wrote: post #4

[flagged]

> Unless blocking ads has nothing to do with privacy and is just an annoyance with ads... there were some comments in another post that went so far as to want all advertising banned. So for some people it truly is just "skip all annoyances, consume for free". And I see takes in this thread about how apparently everyone should be making videos as a passion/hobby. It's either brash overrreactions, naivete on societal s…

In an ideal world that would be the case but it’s not realistic.

Money needs to be made somehow, even if it is just to break even on the cost of making the video. Maybe you needed to buy something.

We see people complain about paywalls on websites, so if that started to seriously happen for videos I doubt it would go well.

Re: SponsorBlock – skip sponsor segments on YouTube

#362

Post by blargey »

sidewndr46 wrote: post #339
dkarras wrote: post #245

Earlier quoted context omitted.

you're not the target. advertisements work. the people managing ads are very meticulous about their spend vs. return. if you are seeing an ad of something for any noticeable duration of time, that means it works. by that I mean they get positive return from showing the world their ad. if it generates negative returns, it will be pulled pretty quickly. they are humans just like you and me, we don't like losing money.…

This is the same myths that everyone in advertising propagates. Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief. The "gener…

> For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company.

I can't immediately come up with a scenario in which all of the following is true:

1) The ad-viewer is repulsed by the ad

2) The ad is repulsive for reasons unrelated to your product/company's actual characteristics (otherwise they weren't a potential customer anyway)

3) This accounts for a significant portion of ad viewership (otherwise it's not relevant)

4) There is no social/media backlash (that would make the issue visible)

5) There is a significant positive ROI anyway (that's the only motive to continue that advertising campaign, which is required to sustain both negative and positive effects of the ad)

Re: SponsorBlock – skip sponsor segments on YouTube

#363

Post by hightrix »

blargey wrote: post #362
sidewndr46 wrote: post #339

Earlier quoted context omitted.

This is the same myths that everyone in advertising propagates. Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief. The "gener…

> For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. I can't immediately come up with a scenario in which all of the following is true: 1) The ad-viewer is repulsed by the ad 2) The ad is repulsive for reasons unrelated to your product/company's actual characteristics (otherwise they weren't a potential customer an…

Is not the modern internet and widespread usage of ad blockers that exact scenario?

Take a person that hates being advertised at, a persona that is growing. This person meets all of your criteria. Multiply this person across the internet.

When this person sees an ad, regardless of company or content, they are repulsed because they hate ads. This person likely runs an adblocker so when an ad gets through, they are even more angry. If this person sees this product in the store, they will avoid it.

Take a common example of Coca-Cola. Their ads are everywhere. This person would instead buy the store brand cola even though it has not been advertised at them.

Re: SponsorBlock – skip sponsor segments on YouTube

#364

Post by nj5rq »

sidewndr46 wrote: post #339
dkarras wrote: post #245

Earlier quoted context omitted.

you're not the target. advertisements work. the people managing ads are very meticulous about their spend vs. return. if you are seeing an ad of something for any noticeable duration of time, that means it works. by that I mean they get positive return from showing the world their ad. if it generates negative returns, it will be pulled pretty quickly. they are humans just like you and me, we don't like losing money.…

This is the same myths that everyone in advertising propagates. Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief. The "gener…

> Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief.

What on earth? You obviously haven't worked on anything related to sales. It's clearly measurable: An advertisement is shown one day on TV, for example, the sales the next day are higher. That's the case 99% of the time. You can say it's not, and you can call that "religious belief", if you want to.

Companies use ads because they work, obviously. Everybody thinks they are somehow "immune" to advertisements because they are "smarter than the rest", but the sale statistics are plain and simple.

Re: SponsorBlock – skip sponsor segments on YouTube

#365

Post by nj5rq »

dkarras wrote: post #245
voidUpdate wrote: post #240

I still don't understand a lot of youtube advertising. Like for me, if I'm being advertised something, I instinctively don't trust it, because they're having to pay people to say good things about it rather than people who have used it telling me it's a good thing. And there are still so many sponsorships from places like BetterHelp, which has been known to be a scam for a while now, and Raid Shadow Legends, which is…

you're not the target. advertisements work. the people managing ads are very meticulous about their spend vs. return. if you are seeing an ad of something for any noticeable duration of time, that means it works. by that I mean they get positive return from showing the world their ad. if it generates negative returns, it will be pulled pretty quickly. they are humans just like you and me, we don't like losing money.…

> you won't automatically steer yourself towards a product that you have never heard before just because you have not seen an ad for it. having some names in your mind, even them showing up when you do research creates influence

This is 100% percent true. I thought about exactly this, and it's the first time I hear someone say it, I am glad. I try to keep away from advertisements, but it's just not really possible, you get influenced by even what your friends or family say.

Re: SponsorBlock – skip sponsor segments on YouTube

#366

Post by kjkjadksj »

ndriscoll wrote: post #205
johnnyanmac wrote: post #198

Earlier quoted context omitted.

I don't see how. They are young adults and of course they want to be [flashy job]. Some may do it out of passion, some will inevitably realize the platform exploits them and moves on so they can have stability, or pay rent. Trust me, I'm a game dev, the 2000's version of this, succeeded by the band musicians of the 90's/80's. UBI would bring out more passionate people and not force the passionate but disheartened to…

Because they're saying if they could sustain themselves, they'd have their job be to... eat at restaurants, play video games, travel, try on clothes, wear makeup, etc. Basically be an exact conservative caricature of socialists.

The irony is that its a caricature of rich nepo babies under consumer capitalism vs socialism. In a pure socialist society (good example of this is US government or military jobs) you still work and there wouldn’t be such striking wealth inequality on display.

Re: SponsorBlock – skip sponsor segments on YouTube

#367

Post by autoexec »

nj5rq wrote: post #364
sidewndr46 wrote: post #339

Earlier quoted context omitted.

This is the same myths that everyone in advertising propagates. Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief. The "gener…

> Such a belief purports that the effect of all advertising is measurable. It clearly is not. For example, someone sees your ad and decides your company is reprehensible. They were not a customer and they decide to never interact with your company. It's not possible to measure this. Anyone claiming it is holds what amounts to a religious belief. What on earth? You obviously haven't worked on anything related to sales…

> Everybody thinks they are somehow "immune" to advertisements because they are "smarter than the rest", but the sale statistics are plain and simple.

My guess is that those people are the most susceptible to their influence. Even when you know the tricks being employed to manipulate you, it doesn't always make the manipulation less effective. It's like an optical illusion where you know what you're seeing is wrong, but you still can't stop seeing it.

It's the same with people who don't care about their privacy because "no one cares about what I do" without realizing that companies wouldn't be spending massive amounts of time and money collecting, storing, and analyzing every intimate detail of our lives that they can get their hands on if it wasn't making them money hand over fist at our expense.

Ads are not about education or product awareness. Everyone already knows what Coca-Cola is, but they still spend 4 billion a year in advertising. They wouldn't be doing that if they weren't reasonably sure that it was paying off for them. As surveillance capitalism continues to creep deeper into our lives companies are getting better and better at being able to track the success of their advertising and what they've been seeing so far hasn't caused them to scale back their efforts at manipulating us. It's just making them better at it.

Re: SponsorBlock – skip sponsor segments on YouTube

#368

Post by joseda-hg »

voidUpdate wrote: post #240

I still don't understand a lot of youtube advertising. Like for me, if I'm being advertised something, I instinctively don't trust it, because they're having to pay people to say good things about it rather than people who have used it telling me it's a good thing. And there are still so many sponsorships from places like BetterHelp, which has been known to be a scam for a while now, and Raid Shadow Legends, which is…

Advertising being so lucrative and Implicit endorsement being what it is (plus opportunity cost) means that any public person recommendation might as well be treated as advertisement, so you may only trust the advice of those you know directly

That's probably for the better, but it also means that you'll have blindsposts

Re: SponsorBlock – skip sponsor segments on YouTube

#369

Post by theshrike79 »

voidUpdate wrote: post #240

I still don't understand a lot of youtube advertising. Like for me, if I'm being advertised something, I instinctively don't trust it, because they're having to pay people to say good things about it rather than people who have used it telling me it's a good thing. And there are still so many sponsorships from places like BetterHelp, which has been known to be a scam for a while now, and Raid Shadow Legends, which is…

Influencer marketing works so well on the younger generations that it's scary.

Just look at Prime. It's just a generic crappy sports drink and kids were literally paying 10-15€/bottle for it during the worst hype times because supplies were so short.

Re: SponsorBlock – skip sponsor segments on YouTube

#370

Post by theshrike79 »

Always42 wrote: post #62

i have been using sponsor block firefox extension for some time. It's incredible. Youtubers I watch (LTT, marcushouse) are typically shilling crap like vpn or those stupid ray bud things. Youtube is not usable without adblocker and annoying without sponsorblock

You can watch LTT without any sponsors or ads on Floatplane[0], you just need to pay for it.

[0] https://www.floatplane.com/

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