Earlier quoted context omitted.
It's sounds incredibly controlling, which would explain the lack of freedom on iOS and Apple's various platforms. It's not enough to own the entire ecosystem, anything outside is not allowed to run on the hardware (at least for iOS devices). Great for investors and Apple's bottom line, but horrible for consumers (e.g. this story: http://niederfamily.blogspot.be/2012/06/silencing-of-maya.ht... )
How comes that Apple products are leading in customer satisfaction surveys, if this is horrible for consumers?
On another point, Facebook is by far the most popular social network, and it can hardly be argued that Facebook's policies are good for the users.