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Apple Intelligence for iPhone, iPad, and Mac

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Re: Apple Intelligence for iPhone, iPad, and Mac

#361

Post by viscanti »

crooked-v wrote: post #271
doctorpangloss wrote: post #230

Earlier quoted context omitted.

[flagged]

To me, everything about how it's been presented so far says the point of how it's set up is that they don't want to use backends. They want everything to happen on device. Even having ChatGPT for expanded queries is an unfortunate necessity driven by the hardware not being powerful enough yet. How much is run entirely on device so far is unclear, but the sessions later in the day should expand on that.

On device or in an Apple owned DC. It sounds like they have aspirations for their own Apple owned LLM. ChatGPT seems like it's there until they can get something good enough to generally replace it for cases where their in-house solution isn't capable enough yet. They likely continue to invest heavily on big capable LLMs as well as ones that are small enough to run on device (while working on the hardware side to ensure they have the device capabilities to run more powerful models on the device).

Re: Apple Intelligence for iPhone, iPad, and Mac

#362

Post by lancesells »

imabotbeep2937 wrote: post #191
TechnicolorByte wrote: post #153

Have to say, I was thoroughly impressed by what Apple showed today with all this Personal AI stuff. And it proves that the real power of consumer AI will be in the hands of the platform owners where you have most of your digital life in already (Apple or Google for messaging, mail, photos, apps; Microsoft for work and/or life). The way Siri can now perform actions based on context from emails and messages like settin…

"brother didn’t bother to check the flight code I sent him via message when he asks me when I’m landing for pickup" Yeah but what about people going to the wrong airport, or getting scammed by taking fake information uncritically? "Well it worked for me and anyway AI will get better.". Amen.

Even moreso why does brother take the time to bring up Siri if he can't read the flight code? It's the same thing correct?

Re: Apple Intelligence for iPhone, iPad, and Mac

#363

Post by Tagbert »

m3kw9 wrote: post #96

So they have models running on Apple silicone in the cloud, does that mean it’s running its own models?

Ajax is the name of their home-grown LLM. Ferret UI is another model that they have published papers on that lets them look at the UI of an app to understand how to interact and automate it.

Re: Apple Intelligence for iPhone, iPad, and Mac

#364

Post by lancesells »

cedws wrote: post #323
whalee wrote: post #278

I am deeply disturbed they decided to go off-device for these services to work. This is a terrible precedent, seemingly inconsistent with their previous philosophies and likely a pressured decision. I don't care if they put the word "private" in there or have an endless amount of "expert" audits. What a shame.

Circa 2013 Snowden says the intelligence agencies are wiretapping everything and monitoring everyone. In 2024 they don't have to wiretap anything. It's all being sent directly to the cloud. Their job has been done for them.

It's been going to the cloud since at 2013 as well.

Re: Apple Intelligence for iPhone, iPad, and Mac

#365

Post by insane_dreamer »

alberth wrote: post #124

Regarding OpenAI, has Apple in its history ever relied so heavily on a 3rd party for software features? (TSMC for hardware, but it seems very un-Apple to be so dependent upon someone else for software capabilities like OpenAI)

As with Google Maps, my guess is that they will only rely on it long enough to get their own LLM offer up to parity, at which point it might still be there as an option but there will be very little need for users to activate it.

Also, it seems that most of Siri's improved features will still work without it (though perhaps less well in same cases) -- and therefore Apple is not fully dependent on it.

Re: Apple Intelligence for iPhone, iPad, and Mac

#366

Post by ethbr1 »

epolanski wrote: post #341
ethbr1 wrote: post #334

Earlier quoted context omitted.

> I always saw this level of personal intelligence to come about at some point, but I didn’t expect Apple to hit it out of the park so strongly. Benefit of drawing people into their ecosystem. It's the benefit of how Apple does product ownership. In contrast to Google and Microsoft. I hadn't considered it, but AI convergence is going to lay bare organizational deficiencies in a way previous revolutions didn't. Nobody…

Why wouldn't Microsoft be able to? Anyway, while I see all of your points, none of the things I've read in the news make me excited. Recapping meetings or long emails or suggesting how to write are just...not major concerns to me at least.

I've heard Microsoft has gotten better, but I think this still rings true. https://www.reddit.com/r/ProgrammerHumor/comments/6jw33z/int...

Re: Apple Intelligence for iPhone, iPad, and Mac

#367

Post by thisarticle »

terramex wrote: post #198
the_arun wrote: post #152

Wouldn't this reduce sales for Grammerly? If Apple packs the same feature for every application in iOS, it is kinda cool. Private Cloud - Isn't this what Amazon did with their tablet - Fire? What is the difference with Apple Private Cloud?

> Wouldn't this reduce sales for Grammerly? https://en.wikipedia.org/wiki/Sherlock_(software)#Sherlocked... > Sherlocked as a term > The phenomenon of Apple releasing a feature that supplants or obviates third-party software is so well known that being Sherlocked has become an accepted term used within the Mac and iOS developer community.[2][3][4]

1Password too.

Re: Apple Intelligence for iPhone, iPad, and Mac

#368

Post by peppertree »

maz1b wrote: post #170

Gotta say, from a branding point of view, it's completely perfect. Sometimes things as "small" as the letters in a companies name can have a huge impact decades down the road. AI == AI, and that's how Apple is going to play it. That bit at the end where it said "AI for the rest of us" is a great way to capture the moment, and probably suggests where Apple is going to go. imo, apple will gain expertise to serve a mons…

I think the biggest announcement was the private compute cloud with Apple Silicon. Apple is building up internal expertise to go after Nvidia.

Re: Apple Intelligence for iPhone, iPad, and Mac

#369

Post by [deleted] »

latexr wrote: post #211
whywhywhywhy wrote: post #157

Earlier quoted context omitted.

OG iPhone had Google as Maps provider and YouTube both within Apple shells and the branding downplayed in Maps case That’s the only case I can think of where it’s an external tech you’re making requests to, usually it’s things like Rosetta made out of Apple IIRC but integrated internally

> Rosetta is made out of Apple IIRC but integrated internally Don’t think that’s right. I think Rosetta was always made inside Apple. https://en.wikipedia.org/wiki/Rosetta_(software) Perhaps mixing it up because of Rosetta Stone? https://en.wikipedia.org/wiki/Rosetta_Stone_(software)

[deleted]

Re: Apple Intelligence for iPhone, iPad, and Mac

#370

Post by buildbuildbuild »

cedws wrote: post #323
whalee wrote: post #278

I am deeply disturbed they decided to go off-device for these services to work. This is a terrible precedent, seemingly inconsistent with their previous philosophies and likely a pressured decision. I don't care if they put the word "private" in there or have an endless amount of "expert" audits. What a shame.

Circa 2013 Snowden says the intelligence agencies are wiretapping everything and monitoring everyone. In 2024 they don't have to wiretap anything. It's all being sent directly to the cloud. Their job has been done for them.

I hear you but caution against such oversimplification. Advanced Data Protection for iCloud is a thing. Our culture of cloud reliance is truly dangerous, but some vendors are at least trying to E2E data where possible.

There are big risks to having a cloud digital footprint, yet clouds can be used “somewhat securely” with encryption depending on your personal threat model.

Also, it’s not fair to compare clouds to wiretapping. Unless you are implying that Apple’s infrastructure is backdoored without their knowledge? One does not simply walk into an Apple datacenter and retrieve user data without questions asked. Legal process is required, and Apple’s legal team has one the stronger track records of standing up against broad requests.

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