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Lufthansa brings the inflight experience to life with mixed reality

forwork.meta.com

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Re: Lufthansa brings the inflight experience to life with mixed reality

#41

Post by usrbinbash »

padolsey wrote: post #14

I get the hate, but I find this semi-interesting. I flew business recently and the airline had a '3d' walkthrough of their cabin (i.e. 360deg photos at multiple points), a bit like property market listings where you have to press a bunch of arrows to move around. It may seem daft, and you may not be able to imagine someone using this in its current iteration, but I reckon as VR-wear becomes less clunky, stuff like th…

> but I reckon as VR-wear becomes less clunky, stuff like this will be really useful.

The thing is, I can already get a really good overview of the interior of the plane I'm gonna fly on, based on the actual textures and natural lighting, by doing a quick search on youtube.

It doesn't matter how less clunky the interface gets, when I can already get the same result with no added interface at all.

Re: Lufthansa brings the inflight experience to life with mixed reality

#43

Post by leetrout »

rhplus wrote: post #15

Building exhibits includes paying for parts, transportation, and labour costs, while grounding actual planes in order to train employees would mean missing out on vital revenue. So… they can build physical mockups for trade-shows around the world, but not for their training centres at HQ?

To be fair to them it sounds like the digital twin is 100% functional in VR which meets the need for training but the exhibits were merely mockups not functionally accurate.

Re: Lufthansa brings the inflight experience to life with mixed reality

#44

Post by rjzzleep »

jimkleiber wrote: post #2

Lol, seeing this after both my Lufthansa flight and luggage were delayed today has me feeling a mixed reality.

It's like the Deutsche Bahn executive with his Keynote at KubeCon Europe who said he wants to increase Train travel without building infrastructure, and by reducing energy costs.

Re: Lufthansa brings the inflight experience to life with mixed reality

#45

Post by bitvoid »

stevage wrote: post #26

I'm mostly surprised just how underwhelming this looks. Meta has buckets of money, and hires the absolute best engineers available, and what they can come up with is...this? It just looks so bad - ugly lighting, bad textures etc etc. If this is a showcase of the best that Quest can be, I'm surprised.

It sounds like MSM.digital is the one that created the MR "experience". It's not really clear what Meta's involvement was from the article.

Re: Lufthansa brings the inflight experience to life with mixed reality

#46

Post by underlipton »

stevage wrote: post #26

I'm mostly surprised just how underwhelming this looks. Meta has buckets of money, and hires the absolute best engineers available, and what they can come up with is...this? It just looks so bad - ugly lighting, bad textures etc etc. If this is a showcase of the best that Quest can be, I'm surprised.

It's not Meta's work. They're just highlighting a Quest application made for a large partner (seemingly by these guys: https://www.msm.digital/business-units/ar-vr-labs/).

Re: Lufthansa brings the inflight experience to life with mixed reality

#47

Post by bombela »

SapporoChris wrote: post #20
EdwardDiego wrote: post #12

Lufthansa has the least amount of seat space in any plane I've flown in. But sure, goggles.

Given that legroom, seat pitch and such is something that can easily be researched before purchasing a ticket. Unless someone is forcing you to fly a particular airline, is this something to complain about? https://www.seatguru.com/airlines/Lufthansa/fleetinfo.php

Do you know of an equivalent in metric? (just asking for the other 7.650 billions humans)

Re: Lufthansa brings the inflight experience to life with mixed reality

#48

Post by leetrout »

stevage wrote: post #26

I'm mostly surprised just how underwhelming this looks. Meta has buckets of money, and hires the absolute best engineers available, and what they can come up with is...this? It just looks so bad - ugly lighting, bad textures etc etc. If this is a showcase of the best that Quest can be, I'm surprised.

Your point is valid but it will "feel" different in VR. The stereoscopic effect bolsters the lower quality rendering. The aesthetic from the screen cap reminds me of the horizons style so this may have been intentional.

Re: Lufthansa brings the inflight experience to life with mixed reality

#49

Post by wongarsu »

cjk2 wrote: post #6

This just looks entirely pointless and the product of a marketing team with too many staff.

For Meta this is great because it exposes lots of people to their product. And since it's business class many of those people are either influential or at least open to buying a $250-$500 headset to show the same experience to their kids at home.

For the customer it's interesting because flights are often somewhat boring, so having the option for a whimsical distraction is nice. When the novelty wears off after 30 minutes it's still a good alternative way to watch movies.

For Lufthansa it's a great differentiator. Some people might choose Lufthansa over an alternative for their next business trip just to try this out in what's already company paid "lost time".

It might die out in a couple years because it doesn't do much that a screen can't (apart from the privacy aspect of other people not seeing your screen). But that doesn't mean it can't be a positive in the short term.

Re: Lufthansa brings the inflight experience to life with mixed reality

#50

Post by wisdome »

jimkleiber wrote: post #2

Lol, seeing this after both my Lufthansa flight and luggage were delayed today has me feeling a mixed reality.

I had the exact same thought. My luggage was lost by Lufthansa the other day and my first thought to the headline was "and now I can have that bad experience in VR".
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