Earlier quoted context omitted.
Don't denigrate him, he's done the one thing that is simultaneously most likely to affect change at a company, and also the hardest thing for an individual to do: vote with their wallet. He's right, Spotify does deserve less money for their godawful decent into the lower rungs of mediocrity.
Meh, when I boycott a place I just revoke my money and/or review the place accurately, but I don't posture about it. When I get bad food at a restaurant, I might mention it if it's really rough and ask for something different, but I'm not going to berate the server or kitchen staff; unimaginable. People have enough shit to deal with, like fearing impending layoffs and the likelihood that because the product didn't br…
Who is advocating berating staff? I don't see that in OPs post, nor my own. No one suggests being aggressive towards anyone. Saying the company deserves less money is a capitalistic statement aimed at the corporation, not its diligent employees. You're welcome to to silently withdraw your money from a place of business and leave them with no feedback as to why. But 'posturing' about the reasons of a boycott while also withdrawing money is a great way to attach feedback to an action the company might actually listen to.