I've always been intrigued as to how plentyoffish has done so well. It's one person with a (in my opinion) suboptimal site that doesn't offer anything special. There are plenty of free dating sites, and yet this one seems to have disproportionate success. Why? Anybody know?
Because it's free as in beer, and it's not intimidating or filled with Flash like some of the others (the "good enough" design derided by web design snobs). But it's still a dating site, and even the best, most functional dating sites aren't very good. A friend of mine signed up at plentyoffish, he lives in an urban area and is reasonably attractive. What he found was a lot of women who like to chat and email, but do…
Tell your friend to try OKCupid, Craigslist, or one of those sites that cost actual money. He can probably afford the $20/month. It's cheaper than hip-hop dance class.