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Redesigning the hotel icon

blog.cleartrip.com

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Re: Redesigning the hotel icon

#3

It's still a bed, which is still hard to see from afar.

We hope that it's a clearer bed than what we originally started with.

With respect to seeing it from afar -- the contexts in which we are using the icon is for desktop and post-PC device user interfaces. Interfaces which aren't usually used from afar. Most users who are exposed to this icon will be looking at it from just two to three feet away.

Re: Redesigning the hotel icon

#4
post #3

It's still a bed, which is still hard to see from afar.

We hope that it's a clearer bed than what we originally started with. With respect to seeing it from afar -- the contexts in which we are using the icon is for desktop and post-PC device user interfaces. Interfaces which aren't usually used from afar. Most users who are exposed to this icon will be looking at it from just two to three feet away.

All the other icons you are using are clear, but that one does not look like a bed.

Re: Redesigning the hotel icon

#7

This new icon is definitely much easier to see at lower resolutions, nice work. Can you talk about the choice of using the bed icon versus a hotel-building icon that e.g. Hipmunk uses? http://www.hipmunk.com/hotels

MaxGabriel -- this is a bit of a subjective choice. We chose to go with the "bed" approach over the "building(s)" approach for two reasons:

1. We think the extensive usage of the original bed icon in wayfinding signage around the world makes it something that most users have already "learned". Most people take that icon to be representative of hotels since they've already seen it so many times.

2. We debated the building approach, but we thought it may get confused with the "home" icon. And we didn't want to use icon+text in our design at this stage. We think the buildings approach gets even more confusing without a text label.

As I said, however, it's a bit of a subjective choice...

Re: Redesigning the hotel icon

#8

This new icon is definitely much easier to see at lower resolutions, nice work. Can you talk about the choice of using the bed icon versus a hotel-building icon that e.g. Hipmunk uses? http://www.hipmunk.com/hotels

The hotel-building icon to me looks too ambiguous. Is this representing a city? An apartment complex? An office building?

I think the bed icon clearly demonstrates what you use a hotel for - a place to sleep. This encompasses hotels that aren't several stories tall as well.

Re: Redesigning the hotel icon

#9

This new icon is definitely much easier to see at lower resolutions, nice work. Can you talk about the choice of using the bed icon versus a hotel-building icon that e.g. Hipmunk uses? http://www.hipmunk.com/hotels

The hotel-building icon to me looks too ambiguous. Is this representing a city? An apartment complex? An office building? I think the bed icon clearly demonstrates what you use a hotel for - a place to sleep. This encompasses hotels that aren't several stories tall as well.

Our thoughts exactly -- it's not an icon that has any inherent meaning, which we thought made it too vague for usage without a text label.
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