Fun random fact, Ahrefs is STILL denied a Wikipedia article, even though their competitors like SEMRUSH have one. Wouldn't be surprised if bad actors were involved. I mean hell, I've heard their crawling spider was the 2nd largest on the web after Google. Super interesting article though, and a nice addition to their prior one.
How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
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Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#12I think these articles are great. It's about understanding what you do and what infra is appropriate. I have to wonder how that would look with a negotiated AWS discount. But they might get beaten to death by incoming bandwidth costs anyway.
Netflix is a flagship example of AWS usage. https://aws.amazon.com/solutions/case-studies/innovators/net... We don't know what are Netflix discounts. Maybe Netflix uses AWS just for free to make others pay. Maybe AWS even pay to Netflix to continue attracting the other guys. On the other hand, just read this disclosure in the Netflix 2023 annual financial report: "We have architected our software and computer systems…
What you do, if you're a VC backed SaaS company with a six or seven figure monthly spend on AWS, is hire away someone from Netflix who does know what their discount is and use that when your next contract negotiation is up with AWS.
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#13Earlier quoted context omitted.
Netflix is a flagship example of AWS usage. https://aws.amazon.com/solutions/case-studies/innovators/net... We don't know what are Netflix discounts. Maybe Netflix uses AWS just for free to make others pay. Maybe AWS even pay to Netflix to continue attracting the other guys. On the other hand, just read this disclosure in the Netflix 2023 annual financial report: "We have architected our software and computer systems…
> We don't know what are Netflix discounts What you do, if you're a VC backed SaaS company with a six or seven figure monthly spend on AWS, is hire away someone from Netflix who does know what their discount is and use that when your next contract negotiation is up with AWS.
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#14Fun random fact, Ahrefs is STILL denied a Wikipedia article, even though their competitors like SEMRUSH have one. Wouldn't be surprised if bad actors were involved. I mean hell, I've heard their crawling spider was the 2nd largest on the web after Google. Super interesting article though, and a nice addition to their prior one.
https://en.m.wikipedia.org/wiki/Wikipedia:Articles_for_delet... seems to be the most recent deletion discussion, from 2020
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#15Earlier quoted context omitted.
> We don't know what are Netflix discounts What you do, if you're a VC backed SaaS company with a six or seven figure monthly spend on AWS, is hire away someone from Netflix who does know what their discount is and use that when your next contract negotiation is up with AWS.
Why does knowing the discount give you any additional leverage?
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#16Fun random fact, Ahrefs is STILL denied a Wikipedia article, even though their competitors like SEMRUSH have one. Wouldn't be surprised if bad actors were involved. I mean hell, I've heard their crawling spider was the 2nd largest on the web after Google. Super interesting article though, and a nice addition to their prior one.
https://en.m.wikipedia.org/wiki/Wikipedia:Articles_for_delet... seems to be the most recent deletion discussion, from 2020
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#17Nice writing! My gut feeling says part of the problem is C-levels, like CTOs, in recent time, coming solely from programming experience and its just mentally hard for them to even consider having physical hardware (yet on colocation!) and managing such systems. It's just out of equation. On the article itself, billions scale payments are astonishing. And how much paying for traffic would add here too.
I'd say that if you really want to have hardware on your own, you get the right people to do the job for you. CTOs are not managing that on the floor. So I'm not sure it's the real reason.
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#18Earlier quoted context omitted.
Why does knowing the discount give you any additional leverage?
Knowing X get Y% discount would give you the opportunity to ask for the same Y% discount. Not just AWS, in enterprise world the service provider will always make the % discount a secret and you can’t tell anyone else.
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#19Nice writing! My gut feeling says part of the problem is C-levels, like CTOs, in recent time, coming solely from programming experience and its just mentally hard for them to even consider having physical hardware (yet on colocation!) and managing such systems. It's just out of equation. On the article itself, billions scale payments are astonishing. And how much paying for traffic would add here too.
Running your own data center is just a PITA no one wants to do. Non-C-levels just love to ignore the costs you have when doing such a thing by just comparing hardware costs to the cloud costs. There's always the liability aspect, managing less people, externalizing some complexity to another company etc. etc. All worth a lot of money, at least for me personally. I wanna focus on software, not also having to manage ha…
I believe in the article they clearly say they just use colo, not running own DCs
> I wanna focus on software, not also having to manage hardware lifecycles, fire stuff, more engineers etc. etc. You deal with enough complexity nowadays already.
This looks strange to me, to focus on software but not on company goals, one of them quite often is to increase profits/decrease spending. Focus on software may happen on lower level of responsibility from my PoV.
No offense, but for me it sounds like someone having talent for bakery and cooking, decided to open franchise of McDonald's, becoming General Manager of that shop and then suddenly says - I wanna focus on burgers only, not hire/fire workers.
Re: How Ahrefs Gets a Billion Dollar-Worth Infrastructure with a 90% Discount
#20Nice writing! My gut feeling says part of the problem is C-levels, like CTOs, in recent time, coming solely from programming experience and its just mentally hard for them to even consider having physical hardware (yet on colocation!) and managing such systems. It's just out of equation. On the article itself, billions scale payments are astonishing. And how much paying for traffic would add here too.
Running your own data center is just a PITA no one wants to do. Non-C-levels just love to ignore the costs you have when doing such a thing by just comparing hardware costs to the cloud costs. There's always the liability aspect, managing less people, externalizing some complexity to another company etc. etc. All worth a lot of money, at least for me personally. I wanna focus on software, not also having to manage ha…
Not sure I got this point right - if you need to create you own product you will need to hire programmers as well and get right people. Same for PMs, Security, Infra guys as I see it.