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Introducing Facebook Camera

newsroom.fb.com

11–20 of 134 posts

Re: Introducing Facebook Camera

#12
post #3

I realize this was probably in the works for a long time, but is it crazy to think that the Instagram folks helped build this? Perhaps filters are coming soon. :)

It seems like this is made by the team formerly known as Sofa. Both the person who posted it and the name in the screenshot used to work there.

Re: Introducing Facebook Camera

#13
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

My experience with their app is that it's just so slow that being able to jump directly to Messenger when I need to use it saves me some time. I'm not sure if it's a good or a bad thing.

Re: Introducing Facebook Camera

#14
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

When taking photos, Facebook wants it to be the first thing users think of. By stripping other separate features, users won't be that easily confused about the purpose of the app. I'd venture and say few users immediately go to the current Facebook to upload a photo, but if there is a separate app, then the other features won't distract them from what they want to achieve. Basically: "Want to share a moment? Think Facebook. NOT twitter. NOT instagram."

That's my guess.

Re: Introducing Facebook Camera

#15
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

My experience with their app is that it's just so slow that being able to jump directly to Messenger when I need to use it saves me some time. I'm not sure if it's a good or a bad thing.

Making a separate app is not a solution. Speeding up your main app is.

Re: Introducing Facebook Camera

#16
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

For photos specifically, it takes me an average of 10 minutes to upload a photo on their iPhone app if I'm on my cell connection. The 10 minutes consists of a combination of upload attempts, fails, freezes, etc. It's just a horrible experience.

If this new standalone photo app will let me easily, quickly, flawlessly upload photos to Facebook, then hell yeah.

Re: Introducing Facebook Camera

#17
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

I agree, at this point, my iPhone needs a new folder created specifically created for Facebook produced apps. I already have too many camera apps installed, many of which upload to Facebook.

I understand Facebook trying to keep users in their ecosystem, but separate apps for each part of their service seems a bit much to me as well and I don't see how it's a good long term strategy if they continue this cycle. We'll know they don't really have a strategy if they release an app solely for rejecting requests to play Words with Friends and Draw Something with others.

Re: Introducing Facebook Camera

#18
post #16
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

For photos specifically, it takes me an average of 10 minutes to upload a photo on their iPhone app if I'm on my cell connection. The 10 minutes consists of a combination of upload attempts, fails, freezes, etc. It's just a horrible experience. If this new standalone photo app will let me easily, quickly, flawlessly upload photos to Facebook, then hell yeah.

This doesn't make any sense to me. Why not just fix the main app?

Re: Introducing Facebook Camera

#20
post #8

I really don't see the point of separate apps. The main Facebook app, Facebook Messenger, Facebook Photos...what's next? Anyone who can enlighten me why this would be a good strategy? Seems like unnecessary fragmentation to me.

They want to own the mobile ecosystem. After they release enough Facebook _____ apps, they can (a) lean on the OS makers to give them preferential treatment, ala Twitter in iOS, and/or (b) release a Facebook phone with "all the apps you already know and love".
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