I guess its news because of his 2019 tweet, but I think its fair to say his strategy will change over time. To be really fair, he personally spend 40b+ on 'free' advertising to all his companies, every time he tweets, millions of potential people see it.
Arguably kind of _negative_ advertising, though. Like, I'm not sure people are buying Teslas _because of his tweets_.
Tesla discloses it spent $200k advertising on X
51–53 of 53 posts
Re: Tesla discloses it spent $200k advertising on X
#52ruining your reputation by the CEO: priceless
Re: Tesla discloses it spent $200k advertising on X
#53Earlier quoted context omitted.
The article covers this. Quite well in fact. A public company where the owner had said “Tesla does not advertise or pay for endorsements” had said they were going to start doing that and this is following up on that. These sorts of things are generally note worthy for public companies. “Instead [of advertising], we use that money to make the product great.” That they feel the need to start advertising might mean the…
You are right that is exactly what I did. I did not need to read the article to know what they are talking about. A company maturing and doing what every other company is doing is not however interesting. The only reason it is a story is because it is an Elon company. Personally what I find strange is how people perceive Twitter comments as somehow a contract with the public. People say lots of things, the smart ones…
That's an odd stance to take.