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The failure of the Domino's 30-minute delivery guarantee

thehustle.co

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Re: The failure of the Domino's 30-minute delivery guarantee

#11
post #6

What a nice example of 1980s corporate greed maximizing profits over human life. Modern delivery food delivery services can be seen making the same delivery-by guarantees, so we haven't fully learned our lesson.

The article elaborates about that at the end. This isn't "1980s corporate greed". It's just corporate greed, and it's just as relevant today as it was 40 years ago.

Re: The failure of the Domino's 30-minute delivery guarantee

#13
post #6

What a nice example of 1980s corporate greed maximizing profits over human life. Modern delivery food delivery services can be seen making the same delivery-by guarantees, so we haven't fully learned our lesson.

The article elaborates about that at the end. This isn't "1980s corporate greed". It's just corporate greed, and it's just as relevant today as it was 40 years ago.

Yeah, you can pick a year of your choice, and find a story like this.

Re: The failure of the Domino's 30-minute delivery guarantee

#14
post #6

What a nice example of 1980s corporate greed maximizing profits over human life. Modern delivery food delivery services can be seen making the same delivery-by guarantees, so we haven't fully learned our lesson.

> In Domino's annual report last year, Mr. Monaghan said that ''failing to honor the 30-minute delivery guarantee was one of the big disappointments of 1987.'' He added that the delivery performance ''is still totally unacceptable and therefore must be our biggest priority in 1988.''

> ''Not fulfilling a promise is inexcusable,'' he stated in the report. ''It not only goes against everything we believe in, but it's also bad business.'' [1]

Absolutely zero consideration for the possibility that the problem wasn't the staff, but the completely arbitrary 30 minute policy that couldn't possibly be consistently adhered to across thousands of franchisees without introducing significant risk to staff.

[1] https://www.nytimes.com/1989/08/29/business/fight-on-quick-p...

Re: The failure of the Domino's 30-minute delivery guarantee

#15
My dad tells a story that happened in 198X while the 30-minute guarantee still existed. He was living in DC and traffic in his neighbourhood was absolutely abysmal at peak hours when gov employees were leaving work. Apparently it could take 20 minutes just to get drive a few blocks.

So he ordered pizza with the delivery time carefully planned to coincide right when traffic was greatest.

Yet somehow the drive was able to get it to his house in 28 minutes. He tried to ask the driver how this was possible, but the driver was allready rushing back to his car.

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