11–20 of 28 posts
It seems pretty likely this was an intentional leak meant as a viral outrage based advertising campaign. The content is not just ridiculous but also underdeveloped for someone who actually believed it. And since I'm now reading it here on HN I suppose it worked.
It seems pretty likely this was an intentional leak meant as a viral outrage based advertising campaign. The content is not just ridiculous but also underdeveloped for someone who actually believed it. And since I'm now reading it here on HN I suppose it worked.
[1]: https://web.archive.org/web/20120113061332/http://www.thedai...
[2]: https://www.cbsnews.com/news/why-the-firing-of-weird-design-...
"The best logos are those that have truly stood the test of time. As well as being distinct and memorable, often with hidden meanings and messages ..."
The pepsi universe and energy fields stuff is obviously wack, but most people are blissfully unaware of the depth of meaning, connotations, references, messaging, etc, in many logos, emblems, and even design 'dna', all around them.
The man ought to be inducted into the Dunning-Kruger Hall of Fame.
Once you visualize it as a shirt lifting up over an overweight man’s belly, it’s unseeable forever. I’m sorry.
One of the worst logo's in a long time, the font is also garbage.
Peter Arnell was the incompetent man who not only concocted the Pepsi logo, he also almost destroyed Tropicana. https://www.cbsnews.com/news/arnells-explanation-of-failed-t... The man ought to be inducted into the Dunning-Kruger Hall of Fame.
The problem is the huge amount of people educated or nepo babied into positions with no actual foundation of "work", only fluffy business PDF's, design docs, leadership philosophy and endless workshop with no connection to the actual product, the actual user or the market, instead they float around in high society and write talk in endless streams of consciousness and do performance arts and rituals essentially.
