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Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

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41–50 of 63 posts

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#41

I have this idea myself for many years and even had a friend build his funded startup around this concept for the past year or two. The biggest issue is with compliance with the companies. There is a reason the affiliate process is vetted and takes alot of steps to make sure your serious about promoting. You indirectly represent the end company when promoting your aff link. When you have someone blasting their affili…

$40 EPC? That would be $40 per every click you get from Twitter.

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#42
post #26

Is there not a US equivalent of Quidco ( http://www.quidco.com )? For genuine friend-to-friend recommendations, I'd rather refer a friend of mine to make a purchase through Quidco and have them claim back the full referral fee themselves (minus a £5/year subscription), than pocket the referral fee myself. If I was linking to a larger group, why should I go through Referly and not set up an affiliate account direct wi…

Seriously, this. I just checked my Quidco account - I've made £283.13 cashback via Quidco in the last two years. The vast bulk of that from big ticket purchases (e.g. flights, hotels) where I've remembered to log in to Quidco first.

By contrast, the amount of money I could make from recommending books, movies etc to friends via a Referly would be in the pennies.

To sum up: Quidco, I just remember to login before I buy a big ticket item, and literally make hundreds of pounds. Referly, I have to convert all of my product links to Referly affiliate links in the hope of making pennies.

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#43

Now, all I need is an API that a service like Ifttt.com can hook into. I'd like to use this service in between the others I use. (When I Like something on facebook, it gets tweeted, for instance...) I want it to be able to shorten my link and it get tweeted automatically. Doable?

Definitely doable, I love Ifttt and seeing Referly API + Ifttt would be a dream come true. API added the feature request list, thanks!

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#44
post #36
post #33

Earlier quoted context omitted.

An interstitial or an iframe could be interesting, and provide the disclosure.

Agreed, my personal preference is an iframe from a user experience perspective although from an engineering standpoint this could be a nightmare. The interstitial is somewhat industry standard, but feels very high friction. Thoughts on which is better in your opinion?

I like the iframe idea - it could actually be interesting to try to write the disclosure as marketing copy to join Refer.ly.

EG "[Firstname] thought you'd love [product name] from [vendor]. For spreading the love [firstname] gets a referral fee if you buy! Find out how you can start making money referring friends to products that you love too with Refer.ly today!"

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#46

I have this idea myself for many years and even had a friend build his funded startup around this concept for the past year or two. The biggest issue is with compliance with the companies. There is a reason the affiliate process is vetted and takes alot of steps to make sure your serious about promoting. You indirectly represent the end company when promoting your aff link. When you have someone blasting their affili…

$40 EPC? That would be $40 per every click you get from Twitter.

yup i would get up too $40 EPC for some tweets but usually averaged in the $15-$30 range.

when you create value, people will click and most likely buy. on twitter, you can see what exactly is on their mind so it becomes pretty transparent what they specifically want when they tweet.

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#47
post #37

I love it. It sounds like a few people here have been thinking about a similar idea, and you can count me in as well. The truth is, my company would be happy to pay out 10% of any order if it resulted from a genuine recommendation. Of course anyone experienced with the affiliate world can figure out a way to capture that money, but it's not really available to your everyday Facebook user. Maybe Refer.ly will fix that…

> I haven't looked into it, but I'm guessing Amazon must have some rule against this.

That seems to be the case, so they'd have to make a special arrangement with Amazon to do so.

> 9. ... nor will you create links formatted with your Associate’s tag for, or display such links on, a site that is not your site.

https://affiliate-program.amazon.com/gp/associates/help/oper...

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#48
post #4

Earlier quoted context omitted.

Forget refer.ly, how is Amazon going to cope with this in general?

I might not be popular here for saying so, but I have to get this off my chest. I think it is a pretty great move by the FTC to make it outright fraud to shill, and I'll tell you why I think so. Please indulge me a little. The reason is that information doesn't generate itself. If you Google BlackHole5000 coffee extruder review , the BlackHole5000 coffee extruder being this great industrial high-pressure coffee maker…

And just to add something so it's not all about product. Imagine the surgeon who will do your next operation happens to have been sued for malpractice, and lost, on this very operation, by not one but three former patients. But you wouldn't know that by Googling his name, which you do, because rather than invest in training to better himself, he pays someone to SEO fake patient reviews of his excellent work, burying the negative reviews (which only a fraction of the affected patients take the time to write): these negative reviews could save your life or quality of life. But they won't. (This is especially true if you are very, very rich and can shop around for the true gem of a surgeon. Assuming you can find him or her...)

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#49
post #26

Is there not a US equivalent of Quidco ( http://www.quidco.com )? For genuine friend-to-friend recommendations, I'd rather refer a friend of mine to make a purchase through Quidco and have them claim back the full referral fee themselves (minus a £5/year subscription), than pocket the referral fee myself. If I was linking to a larger group, why should I go through Referly and not set up an affiliate account direct wi…

In the US, that would be mypoints.com -- or airlines, hotels, etc. have sites that allow you to earn miles when you shop through them. (American Airlines' is called https://www.aadvantageeshopping.com/ -- a truly horrible URL, but I have gotten many miles posted to my account from that site.) Mypoints gives you lower payouts but you can redeem them for all kinds of gift cards, etc. AA, et.al., give you higher payouts but of course they are in harder-to-redeem airline miles.

As far as I know, though, Amazon doesn't participate in any of these, as they don't like "middlemen" dealing with their affiliate program. Wonder if refer.ly will have similar issues down the road with Amazon.

Re: Refer.ly (YC S12) Lets Regular Folks Earn Affiliate Revenue

#50
post #34

First of all, congratulations on your new venture! Correct me if I'm wrong, but as I understand it, refer.ly is basically a middleman. If that's so, I have a couple questions: 1. What incentives do I have to sign up with refer.ly instead of going directly with companies that run affiliate programs? 2. What makes refer.ly different from existing middlemen like Commission Junction?

The key difference right now is that you have 1 signup, and you're done... that's our minimum viable differentiation (for now)

Are you sure you're not trying to simplify a process that just can't be simplified anymore than it already is?

For instance, how are you going to handle the veritable smörgåsbord of unique terms and conditions that come attached to each merchant's affiliate schemes? How are users going to be informed of these terms?

Perhaps more importantly, how are you going to deal with people who violate these terms? What happens when one of your users starts using your links as part of a Google AdWords campaign, bidding on keywords that a merchant specifically prohibits?

What happens when a user starts sending your links in the form of unsolicited emails, or starts offering an incentive for people to make a purchase through a referral link — both practices that are commonly prohibited by affiliate schemes?

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