My "bar" for how Google does here is how it treats recipe pages. I absolutely loath what SEO has done for recipe pages, because now essentially every recipe page looks exactly the same:
1. Tons and tons of content about the history of the recipe, how humans first domesticated wheat, when the ancient Egyptians first discovered yeast as a leavening agent, etc. etc.
2. Then, after thousands and thousands of words, there is a short recipe for bread at the bottom of the page.
In fairness, this is a hard problem to solve. Some sites (rarely) have good information on techniques or things like substitutions in all that copy. But the vast majority of the time all that copy is just useless drivel to appeal to search engines. So my question is whether a great but pithy recipe for, say, focaccia or whatever would make it to the top of the search rankings, or will Google always favor the verbal diarrhea that sullies all recipe sites these days?