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Apple to wind down electric car effort after decadelong odyssey

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Re: Apple to wind down electric car effort after decadelong odyssey

#401

Post by JohnBooty »

filmgirlcw wrote: post #303
gambiting wrote: post #181

Earlier quoted context omitted.

The only way it could possibly work was always as an apple branded model under the umbrella of another manufacturer, with their support and dealership network. Think polestar being its own brand but using Volvo workshops for servicing and support, as well as using a lot of Volvo parts internally. I can imagine an Apple car that's just a really fancy version of an existing car, with their own infotainment.

Oh, this I could also see. Apple hates to partner with others, for the most part, which is why I don’t think that happened. And some of that is for good reason. The awfulness of the Motorola Rokr is what convinced Steve Jobs that Apple had to fully own and control the iPhone. And Apple is showing off parts of Car Play that could be fully integrated by manufacturers in a much deeper way, assuming they want to give up…

I think I know why GM and the others fear CarPlay and Android Auto, but it's just so dumb to me.

It makes sense for companies like Netflix to shy away from the Apple "walled garden." They want to deliver a unique experience with exclusive content, not just be another content supplier to the Apple experience. They don't want to wind up like the record companies.

But car manufacturers? There's a whole lot of stuff going on w.r.t. your driving experience. Like driving. Hundreds of physical things. Etc. Unlike the media industry I can't think of a future where the car companies eventually find themselves subsumed by allowing CarPlay integration.

Then again, I can't tell what's the main fear... if car companies are scared of getting iTunes'd, or if they really just want that revenue from 5% of car buyers paying for the Premium GM Infotainment Experience Recurring Subscription or whatever.

Re: Apple to wind down electric car effort after decadelong odyssey

#402

Post by boredtofears »

passion__desire wrote: post #351
bluGill wrote: post #323

Earlier quoted context omitted.

Everybody is interesting if you get talking to them. You just think the guy who collects your trash is uninteresting and never talk to him (or do you?). Sure not everyone has the same background, and so they are interesting in different ways, but they are all interesting.

Interests must align. People must know common jargon which convey high density information faster. I would like to have positive ROI on the conversations that I have.

How tiresome

Re: Apple to wind down electric car effort after decadelong odyssey

#403

Post by sjwhevvvvvsj »

spacecadet wrote: post #386
sjwhevvvvvsj wrote: post #335

Earlier quoted context omitted.

South Bay is just like a giant company town, it’s actually pretty boring - 60% of people work at the same handful of giant companies, the other 30% work at a startup, and the last 10% serve the first group fair trade coffee. The weather and climate are amazing, but socially its suffocating when everybody you meet is a variation on a tired theme.

haha this, its great to try it, but like NYC, dont stay too long...

Yeah, its *super interesting* at first, but once the novelty fades you aren’t left with much.

That said, nowhere on earth had better driving directions on apps since people will notice the bugs on the drive into work and fix them. ;-)

Re: Apple to wind down electric car effort after decadelong odyssey

#404

Post by CydeWeys »

spacecadet wrote: post #386
sjwhevvvvvsj wrote: post #335

Earlier quoted context omitted.

South Bay is just like a giant company town, it’s actually pretty boring - 60% of people work at the same handful of giant companies, the other 30% work at a startup, and the last 10% serve the first group fair trade coffee. The weather and climate are amazing, but socially its suffocating when everybody you meet is a variation on a tired theme.

haha this, its great to try it, but like NYC, dont stay too long...

What are you talking about, NYC is great! You could live your whole life there and never run out of things to do.

Re: Apple to wind down electric car effort after decadelong odyssey

#405

Post by vikramkr »

itronitron wrote: post #249

It's shocking/hilarious how much/many people believe that there are any economic prospects in generative AI. By definition, if something is generated by an AI then it's worthless if for no other reason than supply and demand. There's also a reason it's called a singularity, it sucks everything in that touches it but otherwise has very little influence on anything else.

Didn't think our boy karl marx would be relevant here lol but yeah that's a very commodity-fetishistic way to look at the value of AI/assumes that the value of the generative models is that they generate output that has some sort of market value as a commodity by itself. Makes way more sense to think of it as a service than a means of production. I'm not gonna pay for an ai generated image, but would I pay for access to better internet search, or document understanding, or for help understanding/writing code in new codebases? Yeah I would. Clearly there's enough people that haven't cancelled their chatgpt subscription that the value is greater than zero. Including negative externalities net value might even end up negative, which would make it hard to argue it has little influence elsewhere if it has a negative influence on e.g. artist pay or electoral democracy.

Re: Apple to wind down electric car effort after decadelong odyssey

#407

Post by mtlmtlmtlmtl »

eli wrote: post #296
dkjaudyeqooe wrote: post #169

Earlier quoted context omitted.

Not really the point. Apple succeeded because they applied their strengths, product and user interface design, to what is essentially a small computer. Apple have always developed core products that are essentially a computer. Even though cars increasingly look like laptops on wheels, the actual computer bit is relatively minor and the user interface is mostly the wheel and pedals, not so much the screen.

I agree that a car is on a different scale, but I think it's only in hindsight that a phone is obviously just a computer and that the user interface is important part.

Do you really not see how a car is a much greater departure from their core expertise than the iphone? They were already making handheld electronic devices well before the iPhone. And they were making computers pretty much for the whole history of the company. Ipod touch was a natural evolution of the ipod and the iphone was basically just an incremental improvement on the ipod touch.

The closest thing they've made to a car is those wheels for the mac pro.

Re: Apple to wind down electric car effort after decadelong odyssey

#408

Post by devmor »

passion__desire wrote: post #351
bluGill wrote: post #323

Earlier quoted context omitted.

Everybody is interesting if you get talking to them. You just think the guy who collects your trash is uninteresting and never talk to him (or do you?). Sure not everyone has the same background, and so they are interesting in different ways, but they are all interesting.

Interests must align. People must know common jargon which convey high density information faster. I would like to have positive ROI on the conversations that I have.

Having a conversation with someone who provides a perspective or experience I do not have is automatically a positive ROI in my book.

Re: Apple to wind down electric car effort after decadelong odyssey

#409

Post by max-throat »

dkjaudyeqooe wrote: post #147

So Apple pivots from one thing that it doesn't have a natural advantage with to another. Apple has gone from leading the industry to increasingly desperate and huge "me too" developments that they've failed at. AI, generative or otherwise, is going to be their next failure. To say AI moves fast is a serious understatement. I predict that which is white hot now (LLMs) will be a blind alley long left behind in a year o…

I can't wait for Apple's "emperor has no clothes" moment. Their status as industry leader has caused untold amounts of damage.

Re: Apple to wind down electric car effort after decadelong odyssey

#410

Post by Tijdreiziger »

johndhi wrote: post #394
selimthegrim wrote: post #384

Earlier quoted context omitted.

People who work for startups can’t afford coffee?

This was funny and I meant to update it but instead down voted it and now can't find how to undo that. Sorry!

You can click the ‘undown’ button next to the username and timestamp of the comment.
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