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Kroger's Digital Struggle

joshstrange.com

1–10 of 80 posts

Re: Kroger's Digital Struggle

#2
Possibly relevant, but they seem to have a hard time hiring and retaining talent. There's been a consistent player in my LinkedIn inbox from 2018 to present (even post-ZIRP) and that's Kroger engineering recruiters.

Re: Kroger's Digital Struggle

#4
post #2

Possibly relevant, but they seem to have a hard time hiring and retaining talent. There's been a consistent player in my LinkedIn inbox from 2018 to present (even post-ZIRP) and that's Kroger engineering recruiters.

Do you really think that SWE grads are lining up to work at Kroger?

Re: Kroger's Digital Struggle

#6
Heard a talk by their CEO and I was impressed by his focus on technology as a differentiator and competitive advantage.

I will also say that technology is more than just the website/app - it is also their supply chain and how they run the stores.

Re: Kroger's Digital Struggle

#7
Forgot to mention their appallingly bad self-checkout systems - one of the worst I've ever used because of anti-theft measures. I will say I went to Schnuck's the other day and it was actually worse because of their UI.

Re: Kroger's Digital Struggle

#8

I don’t hate Kroger’s app. If I’m at the store I can search for an item and find out what aisle it’s in. Complaints seem to be more about shopping online.

Can you see the aisle without first adding it to a list?

It's showing the aisle in "search results". Details screens like "buy again" do not show the aisle. I have the mobile app in "in store" shopping mode with a store selected.

I used to use it to plan lists, but now I go straight to paper and only use it to look up sales and tag e-coupons.

Re: Kroger's Digital Struggle

#10
post #8

Earlier quoted context omitted.

Can you see the aisle without first adding it to a list?

It's showing the aisle in "search results". Details screens like "buy again" do not show the aisle. I have the mobile app in "in store" shopping mode with a store selected. I used to use it to plan lists, but now I go straight to paper and only use it to look up sales and tag e-coupons.

Ahh, that’s the trick. I guess mine is always in delivery or pickup mode. But yes, I see it in the search results once I’ve switched to in-store. Annoying that they don’t show it on the detail view. Thank you.
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