Heat pumps look great and definitely planning on getting one (or many) when my hvac system needs replacing, as well as a heat pump water heater. In NorCal I think they are a no-brainer since it doesn't get that cold to begin with, though I am unsure of what options exist to replace a central AC/furnace system, or if it is better to get several smaller ones throughout your house. Though I have to laugh since it was on…
If you are in one of the cities with public utilities where electricity is cheap, then go for it, great choice. But on PG&E, the monetary proposition is awful compared to a gas heater, modern wood stove, or masonry / rocket mass heater.
Given the extreme excess of wood in the region (that otherwise ends up in huge forest fires), it makes a lot of sense to be running an efficient wood stove / masonry / mass heater.
The big loss is of course automation, so it pays to have some automated backup source of heat for when you are out of town, but that could just be whatever heating method you are using already.
If you are already heating using electric baseboards though, yes, definitely move over to a heat pump. It will save you a lot of money. Not as much as natural gas or the others, but savings are savings.
Also, there are plenty of ducted air source heat pumps that work as drop in replacements for gas furnaces. Use one of them if you already have a ducted system that works well and do a heat pump replacement.