Adfree Cities
adfreecities.org.uk
Adfree Cities
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Re: Adfree Cities
#2Re: Adfree Cities
#3Re: Adfree Cities
#4This bike share scheme is only possible because the city traded away its outdoor ad space. There's not more ads, just a monopoly on who sells the space to advertisers. The city might be prettier without the advertisements but it seems a good trade off to be removing vehicles from the road and promoting healthy transport via the bike scheme.
Re: Adfree Cities
#5The award of the contract for the outdoor advertising space (bus shelters, roadside space) in my city was tied to providing and maintaining a cheap metro-area wide bike sharing scheme. For 30ish euros a year I get unlimited 45 minute trips on bikes that are widely available, well maintained, and easy to use. In 2022 there were more than 10 million trips taken on these hire bikes and nearly 84,000 annual subscribers.…
They should force restaurants at public places to provide places to sit, even if you don't buy anything.
Instead, they do crap like anti-homeless spikes...
Re: Adfree Cities
#6There are two places where ads remain: 1) Social media where the ads are integrated and not blocked (Facebook, YouTube in-video promos) 2) Billboards in cities and airports
#1 has gotten more aggressive lately. I'm not a fan, but I understand why it has happened. However, at least I can choose to avoid these sites if I wish.
#2, which is what the article is about, is unavoidable for me. I find billboards ugly, distracting, and annoying clutter. It's just visual "noise." What's worse is that the products targeted in #1 above are frequently relevant to me, and I have purchased them. But I cannot think of a single time I have ever made any purchase based on any billboard. I would love if more municipalities clamped down on these.
Re: Adfree Cities
#7The award of the contract for the outdoor advertising space (bus shelters, roadside space) in my city was tied to providing and maintaining a cheap metro-area wide bike sharing scheme. For 30ish euros a year I get unlimited 45 minute trips on bikes that are widely available, well maintained, and easy to use. In 2022 there were more than 10 million trips taken on these hire bikes and nearly 84,000 annual subscribers.…
Re: Adfree Cities
#8I have personally gotten very aggressive at removing as many ads from my life as I can. I pay for the "premium" version of everything I can to remove ads (Spotify, YouTube, podcast subscriptions) and use adblocker aggressively. It's so much nicer than the alternative. There are two places where ads remain: 1) Social media where the ads are integrated and not blocked (Facebook, YouTube in-video promos) 2) Billboards i…