Earlier quoted context omitted.
I think they ignored a rarely talked about but important aspect. iMessage is free for Apple users because it comes bundled with all Apple products. The cost to run iMessage and deliver millions of messages daily must be a significant number. With beeper, they are enabling the functionality for android. That is every android user signed up with beeper will end up costing Apple some money to send messages to iphone (or…
I'm sure most android users would be happy if iMessage-on-Android was included as part of the $0.99/month icloud subscription.
I don't like the idea of ever being bound to a single ecosystem and Apple's lack of interoperability by design keeps me using many Google services because they offer almost everything for both iOS and Android.