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More advertisers halt spending on X in growing backlash against Musk

nytimes.com

81–89 of 89 posts

Re: More advertisers halt spending on X in growing backlash against Musk

#81

Earlier quoted context omitted.

> 3. Musk is still the wealthiest human on the planet (in history? I expect in nominal terms he's the wealthiest in history). John D. Rockefeller would like to have a word if we're talking about Americans, as would Carnegie and Vanderbilt: * https://en.wikipedia.org/wiki/List_of_richest_Americans_in_h... Internationally: Augustus Caesar, Emperor Shenzong, Akbar I: * https://www.scmp.com/magazines/style/celebrity/arti…

It doesn't make a whole lot of sense to refer to heads of state as having the wealth of the state. Musk can effectively spend all of his wealth if he chooses to (after paying his debts). Heads of state really can't, except on the state itself. Not even absolute monarchs.

> It doesn't make a whole lot of sense to refer to heads of state as having the wealth of the state.

"L'État, c'est moi."

* https://en.wikipedia.org/wiki/L%27État,_c%27est_moi

Re: More advertisers halt spending on X in growing backlash against Musk

#82
post #66
post #31

Earlier quoted context omitted.

That would require it actually being sufficient to pay the bills, which at present it is very far from.

You have to start somewhere. Since Twitter was so deep in the red for so long anyway they have a mountain to climb

Twitter wasn't in the red. It was roughly break even, with way over half of quarters in past 5 years profitable pre-Musk. You bought a history rewrite peddled by Musk himself. Twitter was never a failing company. It was just a mediocre company. But now... now it's a rapidly failing company, propped up by Musk selling a few billion in TSLA shares late last year.

Re: More advertisers halt spending on X in growing backlash against Musk

#83

This guy would be considered a genius, admired and respected worldwide, a living legend.. if he'd never opened that Twitter account. But he did, so he's just another eccentric rich idiot.

What is all the honor and glory in the world weighed against the siren's call of being a poster that people find funny?

Re: More advertisers halt spending on X in growing backlash against Musk

#84
post #30

Lools like the monetization to move away from relying on ads was the right one all along

The monetization currently is bringing revenue less than one percent of their ad revenue. With no signs of improvement. That’s like having to go to work 100 miles away, intentionally crashing your car and going like “well, looks like putting on my running shoes this morning turned out right all along!”

Only Elon Musk can save us from the problems Elon Musk gave us.

Re: More advertisers halt spending on X in growing backlash against Musk

#85
post #84

Earlier quoted context omitted.

The monetization currently is bringing revenue less than one percent of their ad revenue. With no signs of improvement. That’s like having to go to work 100 miles away, intentionally crashing your car and going like “well, looks like putting on my running shoes this morning turned out right all along!”

Only Elon Musk can save us from the problems Elon Musk gave us.

His approach is to start giving out empty promises and make false claims about having something he doesn't have, and then the government and gullible investors give him billions. He just tweeted "X Corp investors will get 25% of xAI". You know xAI, the company that has shipped nothing but 3 screenshots of cringe humor. He's looking for investors again.

The effectiveness of this approach is starting to run out.

Re: More advertisers halt spending on X in growing backlash against Musk

#86
post #75

Earlier quoted context omitted.

This is an odd take. Today on Twitter I saw an ad for a whites-only dating service with the photo of a celebrity who very likely did not endorse the company with the use of a racial slur (with an "r" at the end). Whatever you think about the "moral standards" of the companies in question, it makes sense that they would not want to put their brand on the same platform that would serve these ads alongside theirs. That…

Bit of tell, isn't it? The advertisers were fine with that, nytimes.com didn't write an article about it, etcetera.

Isn't the fact that advertisers are leaving evidence that they aren't fine with that? I'm not sure I follow.

Re: More advertisers halt spending on X in growing backlash against Musk

#87
post #4

There is a lot here to be think about. Three most interesting points to me are 1. These companies have bottom-of-the-barrel moral standards and don't care what one person on Twitter is Tweeting. This has to be political manoeuvring of some sort. 2. A lot of advertisers were quitting Twitter a while ago weren't they? But it has been months now. If they're still quitting, that suggests the flood of quitters is more of…

This is an odd take. Today on Twitter I saw an ad for a whites-only dating service with the photo of a celebrity who very likely did not endorse the company with the use of a racial slur (with an "r" at the end). Whatever you think about the "moral standards" of the companies in question, it makes sense that they would not want to put their brand on the same platform that would serve these ads alongside theirs. That…

It matters for the same reason that ads work- subconsciously. Seeing an Apple ad next to racial slurs means you are more likely to think of racial slurs when you think of Apple, or Apple when you think of racial slurs.

Apple obviously doesn't agree with or are they responsible for those views but we can't change how human minds work. At the end of the day they do not want the association in people's heads.

Re: More advertisers halt spending on X in growing backlash against Musk

#88
post #83

This guy would be considered a genius, admired and respected worldwide, a living legend.. if he'd never opened that Twitter account. But he did, so he's just another eccentric rich idiot.

What is all the honor and glory in the world weighed against the siren's call of being a poster that people find funny?

He could have kept posting without buying the company.

Re: More advertisers halt spending on X in growing backlash against Musk

#89
post #75

Earlier quoted context omitted.

Bit of tell, isn't it? The advertisers were fine with that, nytimes.com didn't write an article about it, etcetera.

Isn't the fact that advertisers are leaving evidence that they aren't fine with that? I'm not sure I follow.

You're not agreeing with nytimes.com - they think that Musk's tweets are the issue here. You're suggesting it is who Twitter accepts ads from. And I'm suggesting that it is likely nytimes.com - or the companies reported on, or both - are engaged in political manoeuvring because we know their moral standards are remarkably low. if it means they can get eyeballs where they want them.

If companies were motivated more by not wanting to associate with caucasian dating sites (although to be honest why that would be a problem I don't see, what is next - banning gay dating sites? People have weird preferences and there are dating sites for all of them) then presumably the Times would be obliged to report on that.

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