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Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

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Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#161

Post by 3c6bYDXLMj »

tgsovlerkhgsel wrote: post #155

> we’ll enforce a clear spam rate threshold that senders must stay under I hope they make it really strict. I'm sick of companies that send you spam ("newsletters") just because you interacted with them once, then when you unsubscribe, you get unsubscribed from that one list, so they keep spamming you just with a slightly different newsletter type. (Edit: Also, everything requiring a notification - by e-mail if they…

What do you mean? There’s a huge difference between “Product Spotlight” and “Best Deals” /s

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#163

Post by solardev »

ahoka wrote: post #101
rurp wrote: post #24

Earlier quoted context omitted.

Perhaps, but it's hard to say. False positives are much more harmful than false negatives. I have peronally had Gmail flag a number of legit emails as spam, and those are just the ones I know about! It's almost certain that I have lost valuable messages because I didn't check the spam folder in time. These aren't transactional emails either, I'm talking about messages from real people that I know personally. I would…

Most people I know regularly read their spam folders… which kinda defeats the purpose.

It's still faster than manually marking hundreds of spam though.

In the spam folder I just scroll down the list as fast as I can skim, and then close the tab if there's nothing.

If they were all just in my inbox I'd have to manually mark each one (and risk accidentally doing it to a real message while going through hundreds of messages).

There's no perfect solution here. Just personal preferences. I think I'd prefer a clean inbox with a 1% false positive rate vs having to manually flag a bunch of missed spam all the time.

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#164

Post by 3c6bYDXLMj »

crazygringo wrote: post #119
mauriciob wrote: post #85

Earlier quoted context omitted.

Wrong address is one reason. For example, I receive transactional emails from a US-based ISP for someone else and the only way to unsubscribe is calling their customer service line. I’m not even in the same country.

Exactly, seriously -- I get monthly+ e-mails from a gym and a car dealership and some golf course because somebody else put in my e-mail. I contacted the customer support for all of them and they said they can't do anything about it. To change the customer's e-mail address, I need to prove I'm the customer, and obviously I have no idea who they are. So I gave up and implemented a Gmail filter in the end, but I defini…

These aren’t transactional. An email isn’t transactional just because the sender has a relationship with the recipient.

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#165

Post by yjftsjthsd-h »

yard2010 wrote: post #140
crazygringo wrote: post #119

Earlier quoted context omitted.

Exactly, seriously -- I get monthly+ e-mails from a gym and a car dealership and some golf course because somebody else put in my e-mail. I contacted the customer support for all of them and they said they can't do anything about it. To change the customer's e-mail address, I need to prove I'm the customer, and obviously I have no idea who they are. So I gave up and implemented a Gmail filter in the end, but I defini…

I have that friend that whenever I don't feel like putting my own email or phone number I just put his. You probably have that friend too, the other way around

Why would you do that?

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#166

Post by solardev »

jghn wrote: post #71
solardev wrote: post #33

Earlier quoted context omitted.

I'd take the false positives, personally. If someone really needs to reach me and doesn't get to me on the first try, they usually just email or text back and go "Hey, did you get my email?". Or, just quickly skim through the spam folder once a week.

Unless they always get filtered. Which has happened to me before where people wondered why I was ghosting them. I now skim my spam filter regularly because of this, but not everyone realizes they should do this.

> Which has happened to me before where people wondered why I was ghosting them.

Same, but I feel like it's almost kinda socially acceptable now. Happens to everyone and it's not something to get upset about... "oh, it wasn't me, it just went to spam." Like Gmail managed to alter our public norms instead of ensuring a zero false-positive rate :)

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#168

Post by oxfordmale »

albertgoeswoof wrote: post #137
CobrastanJorji wrote: post #132

Earlier quoted context omitted.

Why is list-unsubscribe is optional for your senders?

It's transactional email - so generally speaking it's not a subscription list that recipients are on per se. This is in line with the CAN SPAM guidance (although that is a US law it's good guidance to follow globally). Also it requires senders to actually implement it, which is not possible to confirm. Although we could add a catch all service that does this automatically, which I think we'll do.

"Transaction email" reminding you your subscription is up for renewal in 16,356 days (and repeat) including tons of ads for other products.

Re: Gmail, Yahoo announce new 2024 authentication requirements for bulk senders

#169

Post by crazygringo »

3c6bYDXLMj wrote: post #164
crazygringo wrote: post #119

Earlier quoted context omitted.

Exactly, seriously -- I get monthly+ e-mails from a gym and a car dealership and some golf course because somebody else put in my e-mail. I contacted the customer support for all of them and they said they can't do anything about it. To change the customer's e-mail address, I need to prove I'm the customer, and obviously I have no idea who they are. So I gave up and implemented a Gmail filter in the end, but I defini…

These aren’t transactional. An email isn’t transactional just because the sender has a relationship with the recipient.

I think they mostly are -- they're all about reminders for upcoming appointments and vehicle checks (the dealership), confirmation of bill payment and notices of rate rises and holiday hours (the gym), and confirmations of tee time reservations or payments or something or other with the golf course.
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