Earlier quoted context omitted.
What's really surprising is that there are no humans at Walgreens who can call out obviously bullshit customer surveys knowing that they're wrong. The company behaves like a zombie with no one really in control. The emperor really has no clothes, but customer surveys say otherwise.
There are no incentives for anyone to do so. One VP introduces this idea, does "case studies" designed to make it look good, rolls it out, distorts the statistics to show that it's a win, collects a bonus, and then moves on. A second VP recognizes that it's bogus, removes the program, distorts the statistics to show that it's a win, collects a bonus, and then moves on. If a third VP were to pop up and point out that…
Cooler screens
221–230 of 253 posts
Re: Cooler screens
#222In an internet full of low-effort outrage hot takes, I have to say I love (and miss) this kind of writing style that's polemical but witty and restrained. One of my favorite quotes: > "Age-old advertising technology would use the context that you are in front of the ice cream door as a trigger to display the ice cream through the door. In the era of the Cooler Screen, though, the ice cream itself is hidden safely out…
(Can we claim Hitchhiker's Guide as Prior Art for all this nonsense?)
Re: Cooler screens
#223Earlier quoted context omitted.
I would pay a hefty sum for AR glasses that enabled real-life adblock.
replace all ads with positive affirmations or a nature scene and you probably have a multi-billion dollar company.
Re: Cooler screens
#224When I read the title of this post, Cooler Screens, I expected it were about screens that somehow were -- literally and/or figuratively -- cooler. Alas, it appears to be a not-so-cool Walgreens idea that came into practice. PS Where does the weird name, Walgreens, come from? Maybe the name originated from the same 'great mind' having this 'cool' idea?
Re: Cooler screens
#225Re: Cooler screens
#226When I find them, I pretty much avoid that establishment from then on.
One would think the brightly colored labels on the products is advertising enough!
Re: Cooler screens
#227Earlier quoted context omitted.
I used to work digital signage in retail, though almost no refrigeration. And yes usually we backed our signs with normal small form factor pcs. Mac minis, nucs, raspberry-pis. We were demoed these screens by one of those display providers (probably Planar) probably 8 years back... If these are the 'transparent' door displays my understanding is that they are essentially just normal displays without backlights/or tha…
I also worked in digital signage a few years back. We had a similar kind of refrigerator in our office, likely with an LG screen. The door/screen was transparent glass like the old fashioned ones and a layer of LCD. The upside of that kind of design is that the see-through door still works if the screen is off. And of course, you actually would see the real contents of the refrigerator once it's digital signage conte…
Re: Cooler screens
#228Earlier quoted context omitted.
replace all ads with positive affirmations or a nature scene and you probably have a multi-billion dollar company.
I added a trivial css filter for my browser, that sets blur to images who's alt text contains the name of a particular public figure, and it's an absolute joy to not have to see some things anymore. I know it's there, but it's much more easily avoidable.
Re: Cooler screens
#229To be fair, this technology could have been introduced in a way that benefits the customer. Some products are smaller than the others, making them harder to spot. Having a well organized and clearly visible directory that is also a guiding system might help. Then again, stores like this are already doing their best to confuse, with those screens or without. No reason to believe screens have been introduced to help th…
There is basically nothing that would net improve UX here. Amazing that they managed to raise millions.
E.g. I like reading ingredients of various products. I’d be happy to look at them on a giant screen somehow, as opposed to reading small text while holding a freezing item.
Similar with showing price per weight, total numbers of inventory (so that I know that there are 5 ice creams available), etc.
But yes, this won’t happen, we’ll get ads instead.
Re: Cooler screens
#230Earlier quoted context omitted.
There are no incentives for anyone to do so. One VP introduces this idea, does "case studies" designed to make it look good, rolls it out, distorts the statistics to show that it's a win, collects a bonus, and then moves on. A second VP recognizes that it's bogus, removes the program, distorts the statistics to show that it's a win, collects a bonus, and then moves on. If a third VP were to pop up and point out that…
This insight has caused me to essentially be blackpilled at my BigCorp job: Nothing means anything. No one is even trying to do a good job, and naively trying to do so one's self will probably just result in a PIP aka being fired.