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Cooler screens

computer.rip

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Re: Cooler screens

#3

Post by hellotheretoday »

advertising industry continues its march as a cancerous growth on society, news at 11. Why not waste a bunch of resources to bother people and make the experience objectively worse? It’s okay, we have some cherry picked market research we conducted that says 90+% of people like not seeing if the fridge is actually stocked before opening it. Definitely no shenanigans there!

If this catches on I’m sure they’ll eventually have them make sound too, noise pollution is no big deal right? Why not eventually make you watch a 5 second ad to open the freezer to force engagement? Itll be like YouTube except at the end you get eggs and Gatorade. How fun! Maybe you can get a coupon for 5 cents off if you watch 10 ads on the door. Then it’s like they’re doing you a favor!

Re: Cooler screens

#4

Post by lopis »

This sort of thing is just so horrible and inhumane for anyone with sensory issues. Going grocery shopping can already be a struggle to some people. I think this hasn't crossed the Atlantic yet, but I'm ready to stop going to any supermarket that implements this sort of aggression on customers eyes...

Re: Cooler screens

#6

Post by skrebbel »

pimlottc wrote: post #2

Some images in this article for those who haven’t seen them: https://www.businessinsider.com/cooler-screens-make-it-harde...

Thanks. I thought the article was some sort of future fiction thing but apparently this is real?

Re: Cooler screens

#7

Post by thih9 »

To be fair, this technology could have been introduced in a way that benefits the customer.

Some products are smaller than the others, making them harder to spot. Having a well organized and clearly visible directory that is also a guiding system might help.

Then again, stores like this are already doing their best to confuse, with those screens or without. No reason to believe screens have been introduced to help the customer.

Re: Cooler screens

#8

Post by Nextgrid »

thih9 wrote: post #7

To be fair, this technology could have been introduced in a way that benefits the customer. Some products are smaller than the others, making them harder to spot. Having a well organized and clearly visible directory that is also a guiding system might help. Then again, stores like this are already doing their best to confuse, with those screens or without. No reason to believe screens have been introduced to help th…

On the other hand, displaying products in a uniform size with a front 2D view means you lose a lot of the context that you subconsciously use to spot a product, so while it might make otherwise hard-to-notice products easier to spot the first time, it makes it way harder to find it again because everything kinda just blends in together.

Re: Cooler screens

#9

Post by lucideer »

skrebbel wrote: post #6
pimlottc wrote: post #2

Some images in this article for those who haven’t seen them: https://www.businessinsider.com/cooler-screens-make-it-harde...

Thanks. I thought the article was some sort of future fiction thing but apparently this is real?

I've seen these in bars for a few years now - the beer bottle fridges behind the bar will run animated ads for the beer brands in the fridge (mostly Heineken)
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